NEW YORK, Sept. 19, 2013 /PRNewswire/ -- ICAP Patent Brokerage announces for sale an innovative "product passport" authentication label from inventor Catherine Bouthiaux, which offers a universal solution for tracing and verifying the validity of products to combat counterfeiting and fraud.
Bids on this portfolio are due on October 31, 2013.
"This IP portfolio describes a simple and elegant process that holds the key to worldwide product identification and authentication for protecting consumers and manufacturers. The patented process for sale is protected globally and provides seamless anti-counterfeit and consumer fraud defense for all products in every market of the world," says Dean Becker, CEO of ICAP Patent Brokerage.
Key Characteristics & Benefits The assets available for sale describe an innovative label and system for authenticating products, which allows all participants in the supply chain – manufacturers, distributors, and consumers – to trace the location of a product and confirm its authenticity. Each label includes unique characteristics, creating a fingerprint and identity that is recorded in a product authentication database, thereby certifying the product at the end of the production process.
Consumers can snap an image of the label with a smart phone from any location in the world, and that image is sent to a global authentication center for instant verification, providing consumer protection at the point of sale. This revolutionary process establishes a global portal to an expansive database of certified products, and consumers can also use their smart phones to buy products, creating the largest online platform for acquiring certified authentic goods. The database recognizes all languages and classes of products, and is compatible with current and next generation mobile technology and advanced security systems, allowing for seamless and trouble-free implementation for any product in the world.
This exciting authentication tool will change the way businesses protect and enhance their brand identity, while also boosting consumer confidence by guaranteeing the products end-users purchase are genuine. Manufacturers and retailers can perform dynamic inventory management, use the web platform to communicate with customers, and analyze data regarding buyer behavior to create effective marketing campaigns and promotions. Importantly, product passports can only be produced by state-contracted printing offices to ensure quality control and security. This integrated solution is the only patented medium that meets international standards, aligning with all regulatory and legislated requirements for anti-counterfeiting practices.
About ICAP Patent Brokerage ICAP Patent Brokerage is a division of ICAP plc and the world's largest intellectual property brokerage and patent auction firm.
About ICAP ICAP is a leading markets operator and provider of post trade risk mitigation and information services. The Group matches buyers and sellers in the wholesale markets in interest rates, credit, commodities, FX, emerging markets and equity derivatives through voice and electronic networks. Through its post trade risk mitigation and information services ICAP helps customers manage and mitigate risks in their portfolios. For more information, go to www.icap.com.