Penton Media and Institute for Trend Research Offer Economic Research to Manufacturing and Supply Chain Markets

Apr 19, 2012, 11:26 ET from Penton Media, Inc.

CLEVELAND, April 19, 2012 /PRNewswire/ -- Penton Media's Manufacturing & Supply Chain Group has partnered with the Institute for Trend Research (ITR) to offer economic reports to the industrial sector.  ITR's economic insight, currently being used by more than 800 organizations across the United States and around the world, will be offered to Penton's audience of 1.56 million manufacturing decision-makers.

"Showing businesses what the future will bring is our job and our passion," said Alan Beaulieu, principal of the Institute for Trend Research.  "We believe that helping manufacturers prepare for inevitable business cycle changes help make companies stronger and more globally competitive."

Through this partnership, Penton will offer subscriptions to the 60-page ITR Trends Report, an in-depth monthly analysis that covers 48 national and international market sectors.  The Penton audience will also have the opportunity to purchase subscriptions to the ITR Advisor, a 4-page monthly snapshot of the economy.

Reliable forecasts can help companies spot changes in the business cycle.  The ITR Trends Report and ITR Advisor can provide executives and managers with the insight they need to make better decisions.  ITR's 94.7% accuracy rate gives leaders the confidence necessary to take action on the data.

"Every business leader needs to carefully monitor economic factors that may impact their industry," said John DiPaola, Vice President and Group Publisher for Penton's Manufacturing & Supply Chain Group.  "Through this partnership with ITR, we're equipping manufacturing and supply chain leaders with a set of economic tools they need to outperform their competition in today's highly volatile economy."

The reports are available at  Additionally, Alan and Brian Beaulieu of ITR are blogging about economic trends on the IndustryWeek website at

About Penton Media, Inc.

As a leading, independent, business-to-business media company, Penton knows business and how to create and disseminate the vital content that moves markets.  Penton is where professionals turn to gain the critical insight, expert analysis, and relevant connections needed to compete and succeed.  The Company is headquartered in New York City with approximately 1,100 employees across key locations throughout the world including New York; Cleveland; Chicago; Overland Park, Kansas; Boulder, Colorado; Fort Collins, Colorado; and Hong Kong.  Penton is a privately held company owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP, and its co-investors. For additional information on the company and its businesses, visit

About Institute for Trend Research
Since 1948, the Institute for Trend Research (ITR®) has given business leaders the economic information, insight, analysis and proactive strategies they need to take advantage of opportunities, maximize profits, and avoid risks.  With ITR's concise analysis and applications, executives have the tools they need to make decisive moves in upturns, downturns, even in a recession – so they can immediately and effectively position their companies for greater prosperity.  For additional information, visit

Michael Madej, Manufacturing and Supply Chain Group
Penton Media, Inc.
Phone: (216) 931-9637


SOURCE Penton Media, Inc.