PHILADELPHIA, Aug. 12, 2014 /PRNewswire/ -- PeopleLinx, provider of social selling solutions, today launched PeopleLinx 3, a new release that bridges the gap between social networking and the sales process. With PeopleLinx 3, managers can guide and measure their teams across the full range of social networks, as well as CRMs like Salesforce, SugarCRM, NetSuite, Microsoft Dynamics, Oracle and SAP.
"PeopleLinx 3 highlights our evolution from a LinkedIn-focused training product to a comprehensive social selling solution," said PeopleLinx CEO Kevin O'Nell. "This release goes way beyond training to make social networking a managed process via a front end that's beautiful to look at and easy to use. PeopleLinx 3 is the natural next step for a growing list of companies that are serious about making social a core part of their go-to-market strategy."
Making social part of the sales process
PeopleLinx 3 makes it easy for employees to build compelling personal brands, form relevant networks and distribute thought leadership on social networks. Companies can help their employees navigate a broad range of social networks including LinkedIn, Twitter, Google+ and Facebook. Administrative controls enable customization of social tasks and content by company, geography, function, team and role.
In the new release, sales leaders can guide team members to take action in other core systems, such as customer relationship management (CRM) or finance systems. Sales leaders can create team-specific sales checklists, which prompt team members to take actions that save time, reduce frustration and improve team performance.
User-friendly interface for enterprise-wide adoption
PeopleLinx 3 is built for adoption. The company has completely overhauled the user, navigation and dashboards to resemble consumer mobile applications. The new platform prioritizes images over words and buttons over links. The revamped platform is designed to be simple for everyone, regardless of technical aptitude or social media savvy.
"Employee adoption is the key to the process and cultural changes required for a successful social selling program," said O'Nell. "That's why we invested heavily in design and usability."
Fitbit for social selling
Each employee now has a personal analytics dashboard and timeline. The analytics dashboard shows employees the clickthroughs and engagement generated by the content they've shared. The timeline lets employees compare their own performance to that of peers both within and across teams. Dynamic charting also shows engagement trends and helps administrators quantify social return on investment (Social ROI).
"Personal data motivates participation," O'Nell said. "Like Fitbit, we give weekend social warriors the data to help them pull their performance up to elite levels."
To learn more about PeopleLinx 3, visit www.peoplelinx.com.
Founded in 2009 by early LinkedIn employees, PeopleLinx makes social selling easy. Our gamified platform helps employees optimize their profiles (establish credibility), leverage their relationships (get warmer introductions), and engage their connections with targeted content (attract prospects). Gartner named PeopleLinx to their "Cool Vendor" list for 2014. Customers include Fortune 500 leaders in banking, insurance, legal, high-tech, and professional services.