PepsiCo North America Beverages' "Rolling Remembrance" Campaign Raises More Than $175,000 To Date To Benefit Children of Fallen Patriots Foundation
Third annual, 7,000-mile relay honoring those who are no longer with us by giving to those they left behind concludes with final stop in New York
WHITE PLAINS, N.Y. and RESTON, Va., May 26, 2017 /PRNewswire/ -- For the third straight year, PepsiCo employees across the country traveled almost 7,000 miles to honor and remember military members who have lost their lives while serving the United States, and honor the surviving families. After beginning in Seattle, Wash. on April 24, the annual relay, "Rolling Remembrance," concluded yesterday afternoon in White Plains, N.Y. just in advance of the Memorial Day holiday.
The cross-country relay helps spread awareness and raise money to benefit Children of Fallen Patriots Foundation (Fallen Patriots), an organization that provides children of fallen military an opportunity for a college education to children who have lost their parents in the line of duty – this year's relay raised more than $175,000, while last year's relay raised more than $100,000. Using normal business routes, U.S. Military Veteran PepsiCo North America Beverages drivers passed off a flag to each other at 42 different relay points.
The "Rolling Remembrance" flag was originally flown on a UH-60M Blackhawk Helicopter in Afghanistan during Operation Enduring Freedom 2012. As the flag moved from region to region, drivers and PepsiCo North America Beverages representatives showed their support locally by cheering on the drivers and taking photos to share on social media – #RollingRemembrance
"PepsiCo's partnership with Children of Fallen Patriots directly benefits children of military service members who have made the ultimate sacrifice for our country. Valor - Rolling Remembrance has generated tremendous national awareness and financial support to help us provide college and vocational school scholarships to the thousands of children who have lost a parent in the line of duty," explained David Kim, Co-founder and CEO of Children of Fallen Patriots Foundation. "We're very grateful to PepsiCo for their commitment to military families. They do more than donate - they inspire people to get involved."
"This is such a special event because it engages our employees in an appreciation for service members, while helping to fund a brighter future for children who have lost a parent in the line of duty," said Jim Farrell, vice president of Logistics, Distribution and Transportation for North America Beverages at PepsiCo. "We're extremely proud to say this year's Rolling Remembrance was the longest and most successful yet."
Over 97 percent of those killed in military action are men, leaving mothers and children behind. The financial responsibility of raising a family after such a tragedy is extremely difficult. Children of Fallen Patriots provide children of fallen military members an opportunity for a college education by providing college scholarships to children who have lost their parent in the line of duty.
About Fallen Patriots
Children of Fallen Patriots Foundation honors the sacrifices of military heroes by ensuring the success of their children through college education. Since 2002, Children of Fallen Patriots has provided more than $15 million in total assistance, including college scholarships, supplemental grants and educational counseling to military children who have lost a parent in the line of duty. Nearly 20,000 children from all across America will need future assistance. Help today by visiting fallenpatriots.org/rr .
Follow us on:
Twitter: https://twitter.com/fallenpatriots
Facebook: https://www.facebook.com/FallenPatriots
Instagram: https://instagram.com/fallenpatriots/
Google+: https://plus.google.com/+FallenpatriotsOrg/posts
YouTube: https://www.youtube.com/user/FallenPatriotsFound
About PepsiCo
PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated approximately $63 billion in net revenue in 2016, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.
At the heart of PepsiCo is Performance with Purpose – our fundamental belief that the success of our company is inextricably linked to the sustainability of the world around us. We believe that continuously improving the products we sell, operating responsibly to protect our planet and empowering people around the world is what enables PepsiCo to run a successful global company that creates long-term value for society and our shareholders. For more information, visit www.pepsico.com.
SOURCE PepsiCo North America Beverages
Share this article