ROCHESTER, N.Y., Aug. 9, 2017 /PRNewswire/ -- PepsiCo and Tops Friendly Markets are partnering with Feed the Children today to provide 800 families in need with a week's worth of food and essentials – enough supplies to fill two large semi-trucks. The event kicks off at 11 a.m. at Parking Lot 40, 1650 Lake Avenue.
"We know families are beginning to prepare for a new school year and we want to help them get off to a great start by providing for some of their needs," said Bonnie Keith, account manager, west New York, PepsiCo's Frito-Lay division. "Families should never have to wonder where their next meal is coming from and we're proud to continue our partnership with Feed the Children and Tops Friendly Markets to help the great people of Rochester."
Each qualifying recipient, previously identified by Catholic Family Center, will be given:
- one 25-pound box of nonperishable food items
- one 10-pound box of personal-care items
- one box of AVON products
- One 20-count Frito-Lay Smart Mix snacks
- One 20-count Frito-Lay Baked & Popped Mix snacks
- Quaker Chewy Granola Bars
- Quaker Standard Oats
- Quaker Breakfast Flats
- Lipton Iced Tea
- Produce and nonperishable food items provided by Tops Friendly Markets
"Tops is committed to eradicating hunger in the communities we serve. We're thrilled to partner with our friends at PepsiCo and Feed the Children on this initiative. The way we see it, we're simply neighbors helping neighbors," said Andrew Brocato, director, community relations, Tops Friendly Markets.
This is the third annual event PepsiCo, Tops Markets and Feed the Children have hosted in the Rochester community, where 32 percent of the population lives below the poverty line. Similar events will be hosted in other major U.S. cities throughout the remainder of the year.
"Catholic Family Center is grateful to be working once again with PepsiCo, Feed the Children, and our neighbors at Tops Markets. Together, these partners are truly providing vital nourishment for both body and mind to some of our city's most vulnerable families and children," said Marlene Bessette, CEO, Catholic Family Center.
About Tops Markets
Tops Markets, LLC, is headquartered in Williamsville, NY and operates 173.1 full-service supermarkets along with an additional five supermarkets operated by franchisees under the Tops banner. Currently Tops employees over 15,000 associates. Tops is a leading full-service grocery retailer in upstate New York, northern Pennsylvania, western Vermont, and north central Massachusetts. For more information about Tops Markets, visit the company's website at www.topsmarkets.com.
About Feed the Children
Established in 1979, Feed the Children exists to defeat hunger. It is one of the largest U.S.-based charities and serves those in need in the U.S. and in 10 countries around the world. It provides food, education, essentials and disaster response. Domestically, it operates 5 distribution centers (located in Oklahoma, Indiana, California, Tennessee and Pennsylvania).
In fiscal year 2016, through its domestic and international programs, Feed the Children distributed 105 million pounds of food and essentials worldwide with a total value of $415 million, working with partner agencies to benefit 5.9 million people globally. It is accredited by GuideStar Exchange and, the BBB Wise Giving Alliance. Visit www.feedthechildren.org for more information.
About Catholic Family Center
Catholic Family Center (CFC) is Greater Rochester's largest provider of comprehensive family services. Each year we assist tens of thousands of our neighbors, relatives and friends as they work to remain or become healthy, productive, participating members of our community. We serve all people—regardless of religion, race, ethnicity, age, ability or gender. Our programs work together to address the many issues of human need across all stages of life.
PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated approximately $63 billion in net revenue in 2016, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.
At the heart of PepsiCo is Performance with Purpose – our fundamental belief that the success of our company is inextricably linked to the sustainability of the world around us. We believe that continuously improving the products we sell, operating responsibly to protect our planet and empowering people around the world is what enables PepsiCo to run a successful global company that creates long-term value for society and our shareholders. For more information, visit www.pepsico.com.