Personal Communications Devices Appoints Donna Morrison VP of Marketing

Wireless Industry go-to-market specialist prime addition to PCD executive team

Feb 25, 2013, 14:32 ET from Personal Communications Devices, LLC (PCD)

HAUPPAUGE, N.Y., Feb. 25, 2013 /PRNewswire/ -- Personal Communications Devices, LLC (PCD), a leading provider of wireless devices to service providers in the Americas for more than 25 years, announced today that Donna Morrison has been named Vice President of Marketing. In her new role, Morrison will be responsible for guiding the development and execution of all go-to-market strategies to support corporate growth and objectives. 


"We are delighted to welcome Donna.  She is a prime addition to our growing team of industry heavyweights," said George Appling, president and CEO of PCD. "Her well-honed professional skills, talent for creative problem solving, and keen marketing instincts will help drive PCD to its next phase of development."

Morrison is a telecom-market specialist with an expansive background that characterizes a complete marketing approach and includes strategic planning, brand management, product and customer lifecycle management, multi-media advertising, public relations, promotions, training and communications. She is a known industry expert in new product introduction, business development and capturing market share; possesses over 20 years of professional experience within wireless; and has managed multi-million dollar marketing plans and budgets, directed numerous professional teams in dynamic markets, and generated successful target market campaigns for customer acquisition and retention at a Fortune 100 company.

Morrison most recently served as Senior Manager of Product Portfolio Management and Marketing at U.S. Cellular. Prior to that, she served as Regional Vice President for Cingular Wireless (AT&T Wireless), and as Vice President of Sales and Marketing for Cellular One, Cingular Wireless (AT&T Wireless) A sought-after telecommunications expert, she has served as a consultant for wireless clients such as i5wireless, a commercial provider of indoor wireless products, and DBS Communications, a wireless reseller for business telecom solutions.

Morrison is a member of Executive Women in Wireless and Telecom Executives Business Network.

About PCD
Built on a legacy of service and innovation, PCD is committed to bringing you the wireless world. A global gateway for its technology partners throughout the Americas, PCD provides both carriers and manufacturers a rich array of product life cycle management services that includes planning and development; inventory; technical testing; quality control; forward and reverse logistics; sell-in and sell-thru, marketing & warranty support; and an extensive portfolio of high-quality and versatile wireless devices. PCD is based in Hauppauge, New York, and maintains operations facilities in Brea, California.

SOURCE Personal Communications Devices, LLC (PCD)