BURBANK, Calif., April 24, 2014 /PRNewswire/ -- PETROL was honored with 6 total awards at the Games Marketing Summit 2014—including a full sweep of the Key Art category, winning the Gold, Silver, and Bronze awards.
PETROL's sweep of the Key Art category includes a Gold Award recognizing its work with PopCap Games for Plants vs. Zombies Gardern Warfare, a Silver Award recognizing its work with Activision for Destiny, and a Bronze Award recognizing its work with 2K Games for Bioshock Infinite.
"Winning 6 awards, and being honored with 10 nominations, is a very symbolic representation of PETROL's 11 year commitment to always innovating in the gaming space. The highest honor is sweeping an entire category with 3 totally different brands like Plants vs. Zombies, Destiny, and Bioshock. Our passion for bringing our clients and partners an ownable strategy for their brands is what these awards represent. Ben Granados and I are both inspired and humbled by this great honor," said Alan Hunter, President and Chief Creative Officer, PETROL.
PETROL's partnership with PopCap Games also won a Gold Award for the Plants vs. Zombies Garden Warfare Logo, and a Bronze Award for Best Showing at a Trade Event (E3 2013). Additionally, PETROL won a Bronze Award for its collaboration with Activision on the Call of Duty: Ghosts Prestige Edition packaging.
Fueled by Creativity, Driven by Results. For more than 11 years, PETROL has been creating rocket fuel for gaming brands on a global scale. PETROL specializes in the youth-driven, 18-45 demographic, and has pioneered the iconic visuals & marketing strategies that make the target market want for more. PETROL is constantly developing fully integrated global marketing campaigns for major brands across genres. Whether it be growing a brand, promoting a new title, or launching a new property, PETROL consistently converts interest in its campaigns into increased revenue for its client partners.
Dan Jaugey, Partnership Development