Phone Carriers and Mobile Operators Have Opportunity to Explore Data Erasure Best Practices from Blancco at MWC

Feb 21, 2013, 10:36 ET from Blancco Oy Ltd.

JOENSUU, Finland, February 21, 2013 /PRNewswire/ --

Data erasure expert and MWC Award finalist Blancco to exhibit at Mobile World Congress, Barcelona, February 25-28; now scheduling visits with attending phone carriers

More than one billion new smartphones and tablets will be purchased this year, creating a market for refurbished or repaired mobile devices that could contain sensitive data from previous users. Phone carriers and mobile operators can find ways to deal with this critical issue at the Mobile World Congress (MWC) in Barcelona, where Blancco, the global leader in data erasure and computer reuse solutions, will exhibit.

"Phone carriers and mobile operators can avoid liability, negative publicity, brand damage and unhappy customers by ensuring data is thoroughly erased before releasing their devices to the market again," said Kim Väisänen, CEO and Co-Founder of Blancco. "From February 25-28 at MWC, our exhibit will advise the industry on how to avoid costly data leaks by erasing data securely and efficiently from mobile devices. We are looking forward to the event as an important opportunity to inform phone carriers about our solutions, which keep sensitive data from getting into the wrong hands."

A finalist for MWC's 18th Global Mobile Awards in the category of Best Mobile Safeguard & Security Products and Services, Blancco will exhibit in hall 5 at stand number 5E90. Designed for the secure mass erasure of data from smartphones, Blancco Mobile is approved by the internationally recognized testing agency TÜV SÜD. It can be used for Android, Blackberry, Symbian and Windows Mobile platforms, and recently also gained approval for the Apple iOS platform.

To arrange a meeting with Blancco at MWC, visit Booth visitors can obtain a new white paper outlining the advantages of approved data erasure for mobile devices. This software-based approach for overwriting and fully eliminating all electronic information offers auditable reports to prove erasure, and provides many advantages over physical destruction, degaussing, encryption, re-formatting, and other approaches for eliminating data.

Blancco attends MWC as a member of the Device Renewal Forum (DRF), an industry group dedicated to expand the global growth of the device renewal market. Download a fact sheet for more information about benefits to phone carriers and mobile operators.

About Blancco

Blancco is the proven data erasure solution for millions of users around the globe. As the global leader in data erasure and computer reuse solutions, Blancco offers the most certified data erasure solutions within the industry. The company serves users across a wide range of industries, including banking, finance, government and defense. The company's products are highly valued by IT asset disposal professionals around the world. Blancco operates from an extensive network of international offices and partners across Europe, North America, the Middle East, Russia, Asia and Australasia. More information is available at

Media Contact:
Monica Shaw

Blancco Oy Ltd.
Kim Väisänen, CEO and Co-Founder

SOURCE Blancco Oy Ltd.