PHXX and Red Stallion Interactive Form Strategic Partnership for Game Platform Technology

DOHA, Qatar, Aug. 2, 2012 /PRNewswire/ -- PHXX, a platform development company with expertise in new media and gaming, and Red Stallion Interactive (RSI), a publisher devoted to distributing interactive entertainment across the Middle East North Africa region, today announced their strategic alliance to develop and market the existing PHXX Reach Gaming Platform, enhancing the online interactive content portfolio for Middle Eastern users.

The alliance will provide a superior platform that integrates social gaming and payment features to The Arabian Gulf video game industry's growing customer base. RSI plans to market the full-fledged gaming platform, which enables users to earn points, rewards and engage in micro transactions, throughout seventeen Middle Eastern countries, including Saudi Arabia, United Arab Emirates, Bahrain and Qatar. The arrangement was sourced and established by Digital Development Management, a US based game agency who is partnering with RSI to build a world class game publisher in the Region.

"We are excited to partner with PHXX to satiate the growing demand for localized media and entertainment opportunities," said Faisal Alireza, Managing Director of RSI. "Using an existing and proven platform like the Reach Gaming Platform will expand online interactive content available to Middle Eastern users and create gaming entertainment services specialized for their culture rapidly."

"We chose to partner with Red Stallion Interactive because of their strong ties to the region and shared vision to supply users with the best in interactive entertainment," said PHXX President and CEO Shane Robinett.  "The Reach Gaming Platform provides us with a complete solution that includes the integration of current gaming systems, social media features and in-game billing components that all work together to provide users with the high quality gaming experience they demand."

About PHXX

PHXX is a Central Florida-based platform development firm with a specific focus on advanced media delivery solutions. PHXX has been a successful enterprise since 2004 and has continued to expand and update their role in the media and technology markets. PHXX's main interests are focused on the successful deployment of video-on-demand (VOD) and over-the-topology (OTT) solutions, media portal production and management, and online gaming portal services. These services, utilized as both a package or as one unique solution, are assisting telecommunication companies, among other industries, around the globe. For more information about PHXX visit http://www.phxx.com, follow us on Twitter at @PHXX.

About Red Stallion Interactive

Red Stallion Interactive is a fully owned subsidiary of Trans Technologies LLC, a new publisher devoted to developing and distributing interactive entertainment across the Arabian Gulf region, and Digital Development Management. Red Stallion Interactive will work with some of the leading video game developers, publishers, and intellectual property creators around the world to generate best-in-class digital content, both licensed and original, with global themes and appeal that will be rooted in culture based on the Arabian Gulf region. For more information about RSI, visit http://www.redstallioninteractive.com

About Digital Development Management

Created in 2005 by Founder & Managing Partner Jeff Hilbert and President Joe Minton, Digital Development Management (DDM) is the leading consultancy and agency for video games and digital entertainment. With an accomplished team of industry veterans, DDM maintains three core practice areas: Game Studio Representation, Game Industry Services, and Game Production Services. Each of these areas provides an important service to companies that are involved in every aspect of video game production, development, and distribution. Headquartered in Massachusetts, DDM's worldwide footprint includes US offices in San Francisco, Los Angeles, and Boston, and international offices in Japan, Sweden, and the UK.. For more information about DDM visit http://www.ddmagency.com/

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SOURCE PHXX