CHICAGO, March 12, 2025 /PRNewswire/ -- Why not bring the magic of a sprinkle-covered cake into your own kitchen? Pillsbury™ Baking is making it easier than ever to join the viral Sprinkle Cake trend with its new Funfetti® Celebrations Cake Mix — the ultimate way to turn any occasion into a sprinkle-covered sensation without breaking the bank!
From TikTok to trendy bakeries, sprinkle-covered cakes have taken over social media feeds, but those bakery price tags can be a little extra. Enter Funfetti® Celebrations Cake Mix: a budget-friendly, foolproof way to create the same eye-catching, sprinkle-loaded masterpiece in your own kitchen.
With extra sprinkles baked right into the batter plus a whole bonus pack of sprinkles—including stars, pearls, rainbow, and sequin sprinkles—to coat the outside, this cake mix makes it easy to create a jaw-dropping dessert that looks straight out of a boutique bakery. Simply add cake mix, eggs, oil and water, in a bowl, stir and bake! When you're ready to decorate, spread your favorite Funfetti frosting onto the cake, and use your palm to gently press the sprinkles into the cake starting from the bottom up. The result? A picture-perfect cake that's ready for Instagram, birthday parties, or just a fun weekend bake-off with friends and family.
"With Funfetti® Celebrations Cake Mix, we're bringing the sprinkle cake trend straight to home bakers so they can create stunning, festive cakes for a fraction of the cost. It's all about making special moments even sweeter — and more fun!" said Dan Anglemyer, Chief Operating Officer at Hometown Food Company.
The new Pillsbury™ Funfetti® Celebrations Cake Mix is available now in the baking aisle at Walmart, with more national retailers coming soon. The product retails at Walmart for $3.98 (19.4 oz Box).
For more baking inspiration, sprinkle-stacking tips, and creative cake ideas, visit PillsburyBaking.com or follow @PillsburyBaking and @Funfetti on Facebook, Instagram and Pinterest.
About Hometown Food Company
Hometown Food Company, based in Chicago, IL, was formed by Brynwood Partners in August 2018. The portfolio includes the exclusive U.S. rights to the iconic Pillsbury™ brand's shelf-stable baking products, including Funfetti®, along with Hungry Jack®, Birch Benders®, Arrowhead Mills®, White Lily®, Jim Dandy®, De Wafelbakkers® and Martha White® brands.
SOURCE Pillsbury Baking
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