PIONEERING BRITISH BRAND, LYMA, ANNOUNCES FURTHER US EXPANSION

NEW YORK, April 6, 2026 /PRNewswire/ -- One year ago, LYMA launched the LYMA Laser PRO in the United States, rewriting the rules of at-home skin science. Today, it announces further US expansion plans.  A stand-alone US website and dedicated concierge service with new instalment payment plans including flexible payment options and HSA and FSA payments for eligible customers, plus new retail partnerships including Bloomingdale's launching this summer. When the most discerning names in the world adopt innovation, the market follows.

The launch of the LYMA Laser PRO in the US contributed to a record-breaking 2025, with the British female-founded MedTech company reporting $48 million in revenue and $7 million EBITDA for the year ending 31 December 2025. The US now accounts for more than 70% of global sales. DTC sales in the first quarter of 2026 have tripled YOY. These results confirm LYMA's position as a technology company reshaping the future of skin health.

The new US site goes live with structural improvements for customers; USD pricing with no foreign exchange friction, faster delivery fulfilment, a dedicated US concierge team operating across US time zones and flexible payment options. LYMA has appointed its first C Suite hire in the States, US Growth Officer Nicole Fein, to lead the B2B and professional channel, wholesale and distributor accounts. Launching firstly in New York and expanding to other key cities throughout the year, LYMA's physician referral programme gives plastic surgeons, aesthetic practitioners and medical spa owners two partnership routes. LYMA launches into a brand-new category with the world's first four-dimensional gut formula next month.

Strong commercial performance is underpinned by unprecedented clinical evidence in the at-home device category. In February 2025, LYMA published landmark research in the Aesthetic Surgery Journal Open Forum — the first peer-reviewed evidence of multi-gene longevity activation from a consumer device.

Key science headlines include:

• 45 genes activated by LYMA Laser vs. 1 gene by LED, in RNA sequencing analysis
• 6x increase in SIRT1 — the longevity gene — expression
• 32x increase in TXNRD1, responsible for oxidative stress protection
• 103% increase in skin elasticity in 30 days — a clinical record for any at-home device
• 46% reduction in pigmentation over six weeks
• 40% complete wound healing with LYMA Laser vs. 0% in the control group

The Laser PRO holds 38 global patents and 5 published peer-reviewed studies, and received FDA 510(k) clearance (K243330) in February 2025.

In its first year in the US, the Laser PRO has built a community of true believers that spans Hollywood, Washington and Harley Street.  

Among the device's most vocal champions include Academy Award-winning actress Carey Mulligan has called it her "Oscars present to myself," describing how it has visibly reduced a scar above her brow. Sienna Miller credits the Laser PRO for skin that "works at a cellular level, not just on the surface." Gwyneth Paltrow, Kate Hudson, Miranda Kerr, Rosie Huntington-Whiteley, Kate Beckinsale and Sabrina Carpenter are among the A-list names who have made it part of their routine.

Bobbi Brown — one of the most trusted voices in beauty — called it a non-negotiable travel companion: "This will be in my handbag — I could do it in all the cars I'm going to be in between speaking engagements." Leading makeup artists Pat McGrath and Hung Vanngo count it among their go-to tools, and master aesthetician Joanna Czech has made LYMA central to her global practices.

Adoption by plastic surgeons and dermatologists is perhaps the most significant endorsement of all. Dr. Jason Diamond, Dr. Dendy Engleman and Dr. Dan Belkin have each championed the technology's clinical credentials.

Pioneering biohacker and longevity expert Dave Asprey has embraced the Laser PRO as part of his performance protocol — a signal that LYMA's reach extends well beyond beauty into the rapidly expanding science of human optimisation. In the US, that conversation is only accelerating.

Dave Asprey says; "If you're serious about changing how your skin looks—and feels—this is the future. Experts around the world trust and use this. I use this.'"

The device is in the routines of some of America's most influential women in public life and broadcasting, with Hilary Clinton's Chief of Staff, Huma Abedin using it as a core part of her daily routine.

Lucy Goff, CEO and LYMA Founder says; "A year ago, we launched the LYMA Laser PRO in the US with the most rigorous science ever published behind an at-home device, and the most extraordinary waitlist we had ever seen. What the year has delivered — in revenue, in clinical recognition, in the stories our customers and industry experts share with us — has surpassed even our most ambitious projections. The US has not just adopted LYMA; it has made it its own. We are only at the beginning of what we intend to build in the US."

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SOURCE LYMA