Pioneering PR Firm Step 3 Celebrates Its Tenth Anniversary

LOS ANGELES, Aug. 13, 2013 /PRNewswire/ -- Step 3, a leading public relations, community and social media agency, today announced that the company is celebrating its tenth anniversary.  Founded in 2003 by Neil Wood and Jon Lenaway, Step 3 became a pioneer in digital and community public relations campaigns when it introduced its proprietary intelligent elevation platform, a data driven system that allows brands to target consumers, media and influencers.

Since then, the company has been a leader in digital communications across a variety of industries, with a deep roster of clients that includes Activision Publishing, AdColony, Microsoft, MOGA, PowerA and Vivitouch | A Bayer Brand. Among Step 3's long-standing clients is Activision Publishing, which the company has been working with since 2003 on such franchises as Tony Hawk®, Guitar Hero®, Call of Duty® and Skylanders®.

Separately, Step 3 also announced that Rick Jennings has joined the company as its new executive vice president.  Jennings is a 19-year public relations veteran with expertise in digital entertainment, video games, lifestyle branding, integrated communications and crisis communications. In this capacity, Jennings will oversee Step 3's consumer public relations practice as well as lead its business development activities.

"We are thrilled to be celebrating our tenth year and add a person of Rick's caliber to the team at Step 3," said Neil Wood, president of Step 3. "As we continue to expand, it is vital for our company to grow in areas that Rick has shown success. He's a perfect fit for our organization."

Prior to joining Step 3, Jennings spent eight years heading up PMK*BNC's consumer media practice and was in charge of developing the company's new business strategy.  While at PMK*BNC, Jennings oversaw such accounts as Activision Publishing, Beats by Dre and YouTube, among others. 

About Step 3
Step 3 is an international public relations and social media relations firm with locations in Los Angeles, New York, Seattle and Vancouver. The firm was founded in 2003 by Neil Wood and Jon Lenaway. Step 3 created and developed the intelligent elevation paradigm, designed to build out a client's communities through social and media relations. For more information on Step 3, please visit www.step-3.com.

Contact:
Rob Wheat
913.642.5767
[email protected]

SOURCE Step 3