Pixie Announces Pre-Sale Of World's First Location Solution For Consumers; Now Accurately Locate, Protect, And Organize Life's Everyday Essentials

LOS ALTOS, Calif., Feb. 3, 2015 /PRNewswire/ -- Beginning today, everyone is able to organize life's moving parts, by giving a digital identity to the things that matter in their lives thanks to Pixie Technology™. Pixie makes all those things instantly discoverable – down to inches – and by doing so, is the first to make location an exact science.

It's easy and foolproof for consumers to introduce Pixie into their lives. The simple, affordable, and secure solution includes the magical Pixie Points™ and the Pixie dedicated app. The Pixie Points are smart tags that easily affix to everything from the keys, wallets, and remotes – to a toddler's favorite toy, pet, drone, or just about anything else.  

How it Works:
The Pixies talk to each other and then sync to the Pixie app which performs sophisticated triangulation visible only to the rightful owner. This "Location Engineering" breakthrough  is manifested in an augmented reality display on the smart phone where an X marks the spot, even if it's on the other side of a wall or buried under a cushion. And, it's completely private, so no one can see the tagged items other than their rightful owner.

The same technology enables Pixie users to create and manage individual kits; for example, a travel kit could include a passport, laptop, charger, and pills. Users are notified when they leave with an incomplete kit.

Thanks to its Location of Things (LoT) platform, Pixie offers immediate and broad utility for every household, whether it be a busy family with kids, frequent travelers, messy college students, seniors, or hobbyists with expensive equipment. And it's an open platform – developer tools (SDK/HDK) will be available to those who want to innovate on the platform, so the same Pixie Points will be getting more and better apps.

"We've created an innovative and secure platform that links the physical world to the digital world in a way that has never been done before," said Amir Bassan-Eskenazi, CEO and co-Founder of Pixie. "We all own more sophisticated and expensive possessions that we depend on, while we're increasingly on-the-go and are multi-tasking more than ever. Pixie uses sophisticated technology to create a simple and effortless solution to life's moving parts that is universally beneficial no matter the age or lifestyle."

Pixie Points and Pixie App:
At the heart of the solution is the Pixie Point: a small, affordable, beautifully designed smart tag.  Each Pixie Point contains an innovative signaling technology which allows the tags to communicate with each other and with the Pixie app.

Pixie Point by the Numbers:

• Size: 47mm x 35mm x 3.2mm
• Range: Up to 150 feet. Typical indoor performance 30-50 feet
• Accuracy: Within 1 foot
• Lifetime: 18 months in typical usage

The Pixie App does three things magically:

• Locate: Quickly, accurately, and easily locates things with unprecedented precision via a digital map of items. Line of sight is achieved using augmented reality
• Protect: Pixie creates a virtual "zone" that protects anything within it, even on the move. If the user were to leave without the Pixified object, they are automatically notified
• Organize: Pixie transforms any ordinary piece of luggage, purse, camera case, car, or diaper bag into a "Smart Kit" by allowing users to create customized lists of items that should always be together and by alerting them if one of those items is missing (in which case it can be easily located)

Purchase Details:

• Pixie Points are available for pre-sale order at www.getpixie.com
• Pixie Points are scheduled to ship summer, 2015
• Sold in an essentials pack including: 4 Pixie Points, adapters for key chain/pet and curved surface
• At pre-sale: $39.95 for one pack

About Pixie Technology Inc.
Pixie Technology™ is the creator of the Location of Things (LoT) technology platform that makes location an exact science by allowing anyone to create a digital map of their things on the fly. Pixie uses beautifully designed tags called Pixie Points™ to establish a personal digital map of all tagged items to help users locate lost items within inches.

Pixie Technology is a privately held global company with offices in Los Altos, Boston, and Israel, funded by top tier VCs Spark Capital, Cedar Fund, OurCrowd, and private investors. Learn more at www.getpixie.com.

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SOURCE Pixie Technology Inc.

Related Links

https://www.getpixie.com