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Play2Shop.com: Website Combines Free Casual Gaming With Innovative Cash Back Shopping and Unique Fundraising Opportunities

Gamification trend drives charitable fundraising, member engagement, and brand loyalty for online retailers


News provided by

Play2Shop.com

Apr 24, 2014, 06:18 ET

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FORT LAUDERDALE, Fla., April 24, 2014 /PRNewswire/ -- Play2Shop.com is the first online community that has taken the "free" casual gaming experience to a whole new level - giving its members fun and novel ways to earn free rewards, buy goods, win auction items and even raise money for great charities!

"Retailers are drawn to Play2Shop.com because of its unique shopping and free casual gaming platform that drives traffic, engages and entertains user's, builds brand loyalty, and most of all, helps drive sales back to our merchant partners!" said John Benton, Play2Shop.com's CEO. "Members love Play2Shop.com because of our innovative free "gamification" approach that literally hooks our members with highly engaging free games and free tournament play for real world prizes, rewards, and gift cards from all their favorite online stores."

Play2Shop.com currently offers 39 different free play games and has an affiliate shopping relationship with over 1000 online retailers, restaurants, and travel sites. Play2Shop.com is 100% FREE TO JOIN and totally family friendly appealing to all age groups and demographics. Its primary sweet spot are moms, ages 30-59, followed by young adults ages 24-29 and college students ages 18-24. Play2Shop.com's proprietary platform also incorporates real-time demographic matching to provide its members with the best free gaming experience, shopping discounts, coupons, and the best targeted free rewards based on their desired interests. Members can adjust their settings with simple sliders to fine-tune their overall Play2Shop "experience".

Once you become a free member, you'll get 5000 FREE reward points just for joining. In order to keep it fun and keep you coming back, members get to "Spin-the-Wheel" every day they login for even more free reward points. Members also earn additional reward points just for playing any of the free games, referring new members, or sharing on social media. The reward points can be used to enter new tournaments, purchase items in the Rewards Showroom, or bid at auction on items like Kindle Fires, iPads, or other merchandise from top online retailers.

Play2Shop.com members also earn reward points just for shopping at any of their favorite online stores. Some of the merchants include: Amazon, Macy's, Nordstrom, Sears, Apple, 1-800 Flowers, Tiger Direct, Kohl's, Toys-R-Us and, just about any other merchant you can think of! Each time you access one of the stores through Play2Shop.com, you'll earn 10 Reward points for every dollar you spend with any of the participating merchants. In addition to the reward points, members can also earn up to 10% Cash Back (depending on the merchant) on any shopping expenditures provided they access the merchant via Play2Shop.com.

The company also offers an optional VIP program for it's most avid and loyal members. VIP members get exclusive access to VIP only tournaments and rewards and earn 50% more reward points for playing games, referring others, and sharing on social media. VIP members also earn up to 50% more Cash Back on any shopping transactions.

Since its launch, Play2Shop.com has seen a very high engagement factor and has been a proven draw for women who love to shop and play online games. "Ever since I discovered Play2Shop.com, the first thing I do when I turn on my computer, and the last thing I do before I turn off my computer, is play the many exciting and mind-challenging games," said Megan Broutian. "It is almost always open in my browser for a quick game-break during the day. To say that I'm addicted to Play2Shop.com is an understatement!"

In addition to great free games, free rewards and cash back shopping... another core value at Play2Shop.com is to support and raise money for worthwhile causes, charities and disaster relief aid. During a recent campaign for the Susan G Komen Foundation, Play2Shop.com went "pink" and donated $1 for every new person who joined the site for free. Also, any members who recruited new members got 10,000 free rewards points and exclusive chances to win weekly prizes and the monthly grand prize. All the prizes and rewards were purchased from the Susan G Komen Foundation to benefit breast cancer awareness month. Play2Shop.com also matched every cash back dollar earned with a matching donation in the name of the shopping member. The company is currently working with the Leukemia & Lymphoma Society and will be launching a new fund raising promotion for them in the coming weeks.

About the Company:
Play2Shop.com is a fun, FREE, friendly community where members play casual games, shop, earn points and redeem them for real rewards. Through an extensive affiliate shopping program, members can also earn up to 10% cash back at more than 1,000 retail partners plus earn an additional 10 reward points for every dollar spent when they shop. For more information, visit www.play2shop.com.

This press release was issued through 24-7PressRelease.com. For further information, visit http://www.24-7pressrelease.com.

SOURCE Play2Shop.com

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