Position Marketing Group Adds Social Tags and QR Codes to ISAT Banners

CHICAGO, March 20, 2012 /PRNewswire/ -- Position Marketing Group (PMG), an Adaptive Marketing Agency, announces a new feature set for their Interactive Secured Advertising Technology (ISAT) Banners. The use of Social Media, both as a promotional channel and as a recommendation source, has become a new feature for ISAT Banners. Additionally, PMG's personalized QR Code generator has been adapted for creating millions of QR Codes for use within ISAT banners.

"Social Media and Mobile Media are two areas where our clients would like to expand their messaging," explains Scott Madlener, President of PMG. "Our dynamic content banners are prefect for creating personalized QR Codes and for integrating two-way Social Media opportunities."

Position Marketing Group focuses on the life-event of people moving. Also known as "Consumer Movers" and "Consumers in Transition," this life-event provides advertisers with the single strongest selling opportunity to reach consumers with relevant products and services. PMG brings together targeted media with Direct Response solutions via our Interactive Secured Advertising Technology (ISAT), allowing our advertising partners to better engage their audience at a time of need. 

Working with online publishers, brands and brand agencies, PMG's seasoned interactive experts provide detailed campaign strategy, traffic support and analysis. PMG's exclusive Real Estate Media Group consists of the top publishers for Consumer Movers, Foreclosures and First Time Home Buyers. We serve as agency of record (AOR) or Strategic Partner with leading publishers, including RealtyTrac, HomeFinder, Movoto and ZipRealty and many others. These relationships give PMG rate card savings and inventory access not available anywhere else. 

Derek Bates, CEO of PMG states, "The PMG Adaptive Marketing Practice allows us the ability to create consumer 'experiences' instead of campaigns, with media strategies to reach individuals instead of segmented audiences. As a result, our ISAT Banners typically out perform traditional rich media by 7-10 times."

About PMG
Position Marketing Group is an adaptive marketing and interactive advertising agency targeting the home buyer audience and consumer home products marketplace.  PMG partners with top real estate websites as well as hyper-local and niche 'move' publishers such as newspapers and realtor websites. These partnerships allow PMG the ability to offer unique and less expensive campaigns to their agency and brand clients. For more information visit www.PositionMarketingGroup.com.

Contact:
Scott Madlener
President, PMG
215 N. DesPlaines St., Suite 100
Chicago, IL 60661
[email protected]
312-224-8755

SOURCE Position Marketing Group