Postabon Relaunches as Signpost and Expands Into Three New Cities

Community-Powered Deal Site Secures Funding from Google Ventures to Transform the Way People Discover and Share Local Deals

Oct 20, 2010, 00:01 ET from Signpost

NEW YORK, Oct. 20 /PRNewswire/ -- Signpost, the community-powered deal site formerly known as Postabon, announced today its new site and expansion from New York into Boston, Chicago, and San Francisco. The company also announced that it received capital from Google Ventures, joining initial funding from Spark Capital.

(Photo: http://photos.prnewswire.com/prnh/20101020/NY85071 )

(Photo: http://www.newscom.com/cgi-bin/prnh/20101020/NY85071 )

Since its New York beta launch, Signpost has leveraged the wisdom of city dwellers neighborhood by neighborhood to help find, share, curate, and rate deals that matter to them. Thousands of New Yorkers have already used Signpost to discover local deals -- from a $50 Lacoste gift card in exchange for an old shirt at an event in Greeley Square to a free three hour open bar at Wicker Park on your birthday.

This fall, deal-seekers in Boston, Chicago, and San Francisco will be able to post and find hyper-local deals as well, using new Signpost features including local city pages, improved browse capabilities to help uncover the deals that interest them, and a streamlined posting experience.

"Locals know there are hundreds of unique finds in their cities more valuable than the majority of generic deals we're all bombarded with every day," said Stuart Wall, co-founder and CEO of Signpost. "On Signpost, the community determines which deals matter most. We're building a community-powered site that helps local businesses and consumers find each other."

Many compelling deals are lost in the wild, valuable but never reaching the consumers who actually care about them. For example, there are an estimated 150,000 local deals available on a given day in Manhattan alone. Because of its neighborhood focus, Signpost provides merchants the power to engage local customers instead of 'drive-by' deal seekers less likely to become regular patrons.

"Signpost's community focus will enable new ways of discovering relevant deals from merchants and other users alike. Helping consumers more effectively discover high quality local deals remains a huge opportunity," said Google Ventures Partner, Wesley Chan. "We're excited to work closely with the Signpost team."

To sign up for deals in your neighborhood or to find out more information about Signpost, visit signpost.com or follow Signpost on Twitter at twitter.com/signpostdotcom.

About Signpost

Signpost is the community-powered local deal site that enables neighbors to find and share deals -- everything from the weekend-only sample sale and the too-good-to-be-true happy hour to those hidden finds you only hear about when you're in the know. No games, check-ins or maniacal e-newsletter scouring required. Headquartered in New York City with initial funding from Spark Capital, Google Ventures, and angel investors, Signpost initially launched in New York City and is now live in Boston, Chicago, and San Francisco.

SOURCE Signpost



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