PPG Porter Paints Launches Nashville Color Collection

NASHVILLE, Tenn., March 7, 2012 /PRNewswire/ -- PPG Porter Paints today announced the launch of the Nashville Color Collection, a new palette of 75 colors representing the significant shades of the Nashville landscapes. Encompassing Nashville's bright, lively cityscapes and the incredible shades of the southern seasons, the palette combines the neutral colors found in traditional bungalows with the bold shades of the area's modern communities.

The Nashville Color Collection brings to life the landmarks that helped shape Nashville—from the beautiful notes and scene on Broadway to Nashville's landscape, rich in history and tradition. Every color in the palette has a story ranging from the musically inspired "Opry Gold" to "Gulch Green," inspired by the Gulch neighborhood—the first LEED certified southern community.

"The palette represents the musical roots of Nashville with a mix of saturated, vibrant hues inspired by the city's contemporary architecture to create a collection of colors familiar to the Nashville area," said Troy Harper, PPG Porter Paints color consultant, contributor to the palette and Nashville resident. "The colors in this collection allow homeowners to bring the inspiring shades that make the area unique into their homes."

Illustrating the area's most recognizable hues, palette color "Cafe Blue" draws inspiration from the famous Blue Bird Cafe, a popular venue for up and coming country music stars, while other colors like "LEEDing Green" are associated with city's recent sustainable achievements.

"The palette was developed to encompass the authenticity of the Nashville area," added Harper. "We took elements commonly used in Nashville residences such as white kitchen cabinets, slate and hardwood flooring and developed the palette to seamlessly correspond or provide contrast with the undertones found in these materials to fit a homeowner's personal style."

Developed by local PPG architectural coatings representatives and color experts, the Nashville Color Collection is part of PPG Porter Paints Voice of Color Program. The collection is available at PPG Porter Paints stores in any of the PPG Porter Paints' paint lines, including Silken Touch® - a super premium quality paint that offers exceptional coverage and stain release - and Hi-Hide® - a premium quality paint that offers excellent hiding and durability.

PPG Color Leadership
PPG employs more than 20 color stylists around the world, each specializing in different markets, who collaborate to determine styles and color trends for the home, electronics and automobiles. PPG's unique position as a color leader in multiple markets allows it to observe and translate emerging global color trends for its customers' applications—from consumer goods to automotive color, from residential to commercial to industrial design.  Visit the new web site:  www.ppgcolorshare.com to see how color impacts PPG's businesses and our customers.

About The Voice of Color
The Voice of Color program is a design system based on the premise that every color has an emotional association and that individuals are drawn to different colors for reasons inherently tied to their unique personalities. The Voice of Color offers an engaging online experience to help homeowners discover a Harmony color family and palettes that reflect their personality and complement their style. Palettes are presented in signature five-color Harmony chips to coordinate colors for all the decor elements in their space. The Voice of Color also features exclusive color collections that offer style inspiration (e.g. Hacienda Style, Historic Colors, Fallingwater®-Inspired Colors), designer favorites and expert advice. For more information, or to order color tools and resources, visit www.voiceofcolor.com.

PPG: Bringing Innovation to the Surface.™
PPG Industries' vision is to continue to be the world's leading coatings and specialty products company. Through leadership in innovation, sustainability and color, PPG helps customers in industrial, transportation, consumer products, and construction markets and aftermarkets to enhance more surfaces in more ways than does any other company. Founded in 1883, PPG has global headquarters in Pittsburgh and operates in more than 60 countries around the world. Sales in 2011 were $14.9 billion. PPG shares are traded on the New York Stock Exchange (symbol:PPG). For more information, visit www.ppg.com.

Bringing innovation to the surface is a trademark of PPG Industries Ohio, Inc.

SOURCE PPG Porter Paints