PR Newswire Named Official Wire Sponsor of the Radio Ink Hispanic Radio Conference
NEW YORK, March 20, 2012 /PRNewswire/ -- PR Newswire, the global leader of innovative marketing and communications solutions, has been named the official wire sponsor of the Radio Ink Hispanic Radio Conference, "The Next Wave," to be held March 21-22, 2012, at the Hyatt Regency Mission Bay Spa & Marina in San Diego, California.
(Logo: http://photos.prnewswire.com/prnh/20110719/NY37427LOGO )
The third Radio Ink Hispanic Radio Conference will bring together leaders in the Hispanic radio community and experts in Hispanic advertising and media for a comprehensive overview of opportunities and strategies in this continuously growing sector. This is the only conference devoted to Hispanic radio in the United States.
"American cities that do not have Hispanic radio stations will have them soon," said Deborah Parenti, Vice President and General Manager of Radio Ink. "Advertisers are spending heavily on Hispanic radio. In fact, Hispanic radio is the ONLY growth segment in radio today. Growth in the large metropolitan areas is increasing so rapidly that multiple and diverse Hispanic formats will dominate many markets."
PR Newswire's Hispanic Digital Network (HDN), as well as its MultiVu Latino division, was designed specifically with the growing multicultural audiences and media in mind.
"Radio is an important focus of our media relations efforts and of our Hispanic Digital Network (HDN), and we offer a variety of options for consumers to engage through that channel, along with web 2.0 optimization, web hosting, training, and ad serving," said Dalia Paratore, director, Multicultural Products and Services, PR Newswire. "This conference is the perfect venue to inform Hispanic media and prospective HDN members of the benefits and value of the targeted network."
HDN provides free web services to Hispanic media nationwide, including:
- free Web 2.0 news websites
- free web hosting
- free training
- free ad serving
- free press release distributions via Hispanic PR Wire
- sites available in English, Spanish or both
MultiVu Latino also offers services including audio news releases that reach more than 250 Hispanic radio stations, targeted radio media tours, podcasts, public service announcements and multimedia news releases.
Hispanic radio leaders can learn more about Hispanic Digital Network by contacting Jessica Alas at [email protected]. To learn more about PR Newswire's multicultural and multimedia products please visit PR Newswire MultiVu Latino.
About the Radio Ink Hispanic Radio Conference:
The third Radio Ink Hispanic Radio Conference (www.hispanicradioconference.com) will bring together leaders in the Hispanic radio community and experts in Hispanic advertising and media for a comprehensive overview of opportunities and strategies within this rapidly transforming sector. The Radio Ink Hispanic Radio Conference is the ONLY conference devoted to Hispanic radio in the United States. The intimate gathering is limited to 300 attendees.
About PR Newswire:
PR Newswire (www.prnewswire.com ) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 57 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content — from rich media to online video to multimedia — and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.
CONTACT: Rachel Meranus, VP Marketing & Communications, +1-201-360-6776, [email protected], or Meryl Serouya, +1-201-360-6009, [email protected], both of PR Newswire
SOURCE PR Newswire Association LLC
Share this article