NEW YORK, April 25, 2013 /PRNewswire/ -- Prevention magazine, the nation's leading healthy lifestyle brand, announced today the launch of its "28-Day Transformation Challenge," featured in the May issue, on stands now. The month-long fitness and nutrition program, led by Prevention's Fitness Expert, Chris Freytag, kicks off May 1, 2013 and gives readers full-access to personal fitness and daily nutrition plans for the duration of the challenge. To sign up, visit Prevention.com/28DayChallenge.
Participants will follow a fitness plan by Freytag and a day-by-day meal plan created by Christine Gerbstadt, MD, RD. The challenge will also be fully integrated online and via mobile devices. Participants can stay constantly connected to the challenge via a free app from ChallengeLoop (ChallengeLoop.com/PreventionChallenge),where they can invite friends to join, keep track of goals and progress, and post photos and messages. They'll also receive daily e-mails from Freytag featuring tips, motivation, and bonus material, and online users can visit the Prevention Facebook page (Facebook.com/PreventionMagazine) every Tuesday at 12 noon ET throughout the month of May for live "Q&A sessions" with Freytag.
The plan includes:
- 150 Minutes of Heart-Pumping Cardio Each Week—Readers are encouraged to log just 2 ½ hours of exercise weekly to help shed pounds, boost energy, and ward off disease. Exercise time can be divided by preference and schedule—whether it's a 30-minute brisk walk 5 times a week, a 90-minute hike on a Sunday, or a 60-minute Zumba class on a Wednesday night.
- 10-Minute Toning Routines—Each week, readers receive four new total-body toning moves that rev their metabolism and strengthen common trouble spots, including the triceps, buns, and abs—in less than 10 minutes!
- Fast & Easy 28-Day Meal Plan—Participants will receive a delicious 28-Day Meal Plan based around nutrient-dense, delicious foods. A sample day menu can be found in the May issue of Prevention; for the full 28-day meal plan, head to Prevention.com/28DayMeals.
Additionally, one "28-Day Transformation Challenge" participant will have the opportunity to win a package of fitness apparel and gear from New Balance (valued at $500!). Visit Prevention.com/TransformationChallengeSweeps and enter by May 28.
Contact: Lauren Paul, Assistant Director, Communications, Prevention, 212-297-1518 / firstname.lastname@example.org
Prevention is the nation's leading healthy lifestyle brand, with a U.S. magazine audience of 8.7 million readers, representation in 16 countries worldwide, and a top digital destination http://www.prevention.com that has more than 6.6 million unique visitors and 38 million page views per month. Each year, nearly 50 million Prevention products are sold, including books, special-interest magazines and bookazines, and DVDs. Prevention's Twitter handle is @PreventionMag and Prevention can be found on Facebook at http://www.facebook.com/preventionmagazine. Prevention magazine and its apps are available on the iPhone and iPad.