Prime Media Corp. Certified by Vehicle Service Contract Trade Group, VPA

BOSTON, May 12 /PRNewswire/ -- Prime Media Corp. announces that it has been certified as "VPA Compliant" by leading vehicle service contract industry trade group and self-regulatory organization, the Vehicle Protection Association (VPA) . Prime Media Corp. is the first and only radio and television media marketing company to receive such designation by the VPA. The company has offices in Boston, Chicago and New Hampshire.

"We are very honored and proud to have had our business practices and radio advertisements thoroughly reviewed by the VPA's auditors, and further to have them certify that our business practices meet the high standards of the VPA Code of Conduct," said John Colon Jr., President of Prime Media Corp. He continued, "Prime Media is a company that ranks legal compliance and cost effective consumer initiated inbound telephone leads as primary in each and every marketing act, advertisement, and customer interaction. Our success in achieving this goal is due to the tremendous dedication and teamwork of our employees, clients and the VPA."

"Prime Media's advertising and compliance monitoring is the prototype of how media should be broadcast and run in radio, television internet and print within the Vehicle Service Contract Industry," said Attorney David Zarski, a leading marketing, and consumer compliance practitioner with the law firm of Zarski & Snow located in Chicago. Zarski elaborated, "The Vehicle Service Contract Industry is well served to examine its processes starting at the very beginning with the advertisements to consumers. Prime Media is the only lead provider I know of that goes through multiple reviews for legal and VPA compliance, as well as monitors calls to ensure their clients receiving the leads generated from their advertisements act in accordance with state and federal law. They are the model of how advertising should be done for Vehicle Service Contracts, and are the first and only VPA Certified Media Company."

Prime Media looks to begin the ISO 9001 certification process later in 2010 to help it achieve its goals as one of the premier Media Companies in the US. "ISO certification will support our pursuit of continuous improvement and an on-going commitment to provide our customers assurance of the highest quality of legal compliance, products and services available," said Colon.

Prime Media Corp. is a marketing company with a focus on industry targeted, consumer oriented radio, television, internet and print advertising that produces cost effective sales results for its customers.

For additional information about Prime Media and the vehicle service contract industry, please call 877-517-7463 and visit www.primemediallc.com.

SOURCE Prime Media Corp.