BOSTON, April 10, 2013 /PRNewswire/ -- "How am I going to grow my company?" This question should be at the forefront of every CEO's mind. In looking at a compelling growth strategy, the primary concern should be getting more revenue and getting revenue from different sources. At Princeton Corporate Solutions, we feel this concern is rarely addressed properly; because it is typically a difficult aspect to deal with. However, if a company is not innovative with their sales strategy, their growth will ultimately suffer for it.
Princeton Corporate Solutions, Inc (PCS) has been successful in taking companies public for over a decade and has exercised a number of funding strategies for companies seeking a growth plan for their business. Because of our background in understanding the long-term goals of growing companies coupled with extensive experience in the government market, PCS can offer a unique strategy that brings compelling solutions for revenue generation to virtually any company motivated to grow in an aggressive manner.
The Government Market
Utilizing the federal government as a marketplace is often overlooked by CEO's and sales teams, however, from a sales and growth viewpoint it is the ideal market to capture. Fundamentally, the government can provide far more revenue opportunities than the commercial market, offer long-term sustainability, and can be approached with a highly predictable methodology.
From our experiences, we understand that the largest deterrent for companies to heavily pursue sales in the government is that the market is typically unknown and there is a great misunderstanding of the regulations, timelines, and procedures. Therefore, execution strategies are often ineffective and discarded before any progress can be made.
In order to make the government market appealing for companies, there must be a solution to accelerate the sales process and ease the burden of the complex procurement cycle. Because it is virtually impossible for a company that is new to the government to rapidly generate sales, PCS recommends executing a teaming strategy to accelerate product placement, awareness, and demand.
Mark Allen, Senior VP of PCS, often asks, "From a business development perspective, wouldn't you want to be executing on a sales strategy that offers predictable results? We can think of no other market in the world that operates like the U.S. government and can generate revenue on a repeatable basis."
Government Partnering Model
Having spent years facilitating revenue strategies in the federal market, PCS understands the effects that government business can have on the growth of a company and strongly recommends the implementation of a government marketing strategy. The only question becomes where to start.
Because of the overwhelming difficulties of capturing business in the government alone, PCS utilizes a dynamic partnering strategy when approaching the market. At our core competency, PCS orchestrates partnerships with established government contractors creating an effective sales cycle for nearly every type of product or services company.
Through partnering, a company that is new to the government can leverage the strengths of the embedded contractor and use the contractor's past performance, network, and customer base to gain credibility and increase their probability of winning business. These partnerships create a mutual benefit for all parties and ultimately result in more sales revenue.
The details of this partnering strategy can be further explained in the webinar or on PCS' website.
About Princeton Corporate Solutions
Princeton Corporate Solutions, Inc. is a company founded by globalization and corporate strategies consultants who stand united under a strong conviction that a superior service will always anticipate the needs of the client. Our global reach allows us to optimize and expedite the end result on behalf of our clients. Whether we are being contracted to facilitate an IPO, international expansion, full corporate structuring or dual listing you can rest assured that we have the proper alliances and strategies in place to deliver ultra-powerful results throughout the entire process. Please visit our website at www.princetoncorporatesolutions.com for more information.
Date: Friday - April 12, 2013
Time: 2:00pm EST
Length: 52 mins
Registration URL: http://www.anymeeting.com/PIID=E954D680834E31
Public Relations ext. 5
SOURCE Princeton Corporate Solutions, Inc.