ProtiLife Launches Health-Focused Online Weight Loss Program in U.S.

MONTREAL, July 7, 2011 /PRNewswire/ -- ProtiLife Distribution Inc., a leader in the development and distribution of high-quality protein supplements for over 20 years, has launched its online weight loss program to the U.S. market at www.protilife.com.

The program, designed specifically for women, is based on balanced consumption of high-quality ProtiLife protein supplements, fresh fruits, vegetables and a balanced variety of home-cooked foods. ProtiLife uses a Weekday / Weekend approach that ensures subscribers lose weight quickly and easily while acquiring the knowledge and skills needed for long-term success.

Women on the program follow a rigorous Weekday program to learn healthy, easy-to-use weight loss techniques. Then, on the two-day Weekend program, they put their learning into practice, using self-prepared food choices to replace some of their ProtiLife supplements. The program combines healthy food choices and great tasting supplements with proven learning techniques, enabling subscribers to retain healthy eating habits and maintain their goal weight permanently.

According to ProtiLife Vice President of Marketing Aldo Spensieri, the program offers the immediate results women want, plus the knowledge and tools they need for long-term success. "Permanent weight management requires learning key skills and then practicing them until they are mastered. At that point, weight management becomes second nature. Our program works because it teaches people how to do it on their own. It is easy to follow, the products taste great and they help people stay satisfied between meals. There are no tricks, no gimmicks. It is simply designed to deliver noticeable results from day one."

The program is divided into three phases. In the Slim-down phase, individuals can lose up to 10 pounds in the first 14 days and then an average of two or three pounds per week until they reach their goal. Then, they proceed to the two-week Transition phase. In this phase, the Weekend Plan is extended over the full seven days and some previously restricted foods are re-introduced. After completing the Transition phase, they graduate to the Keep it Off! Maintenance Program, an easy-to-follow plan designed for healthy, lifelong weight management.

"One of the reasons our program is so successful is because we use high-quality proteins and well-balanced, nutrient-rich ingredients," explains Isabelle Dupont, M.S., Director of Research & Development for ProtiLife. "Unlike some competitive products, our protein supplements are low in fat and sugar and contain eight essential amino acids as well as a healthy balance of vitamins and minerals. Also – and this is very important – we place great emphasis on flavor. Our products taste great!"

ProtiLife is a subsidiary of Ranaz ("Ranaz") a Canadian corporation specializing in the manufacture and marketing of protein and dietary supplements. Ranaz Corporation distributes product in 14 countries.

More information on the ProtiLife program: www.protilife.com.

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SOURCE ProtiLife Distribution Inc.