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PUBNUB KÜNDIGT ILLUMINATE FÜR SPORT, MEDIEN UND UNTERHALTUNG AN
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Sep 13, 2024, 08:37 ET

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Leistungsstarke neue Ergänzung der Echtzeit-Plattform erhöht die Zuschauerbindung und beschleunigt die Monetarisierung von Streaming-Apps

AMSTERDAM, 13. September 2024 /PRNewswire/ -- PubNub, die führende Plattform für die Erstellung, Verwaltung und Monetarisierung von Echtzeit-Apps, gab auf der IBC 2024 in Amsterdam die Einführung von PubNub Illuminate für Sport, Medien und Unterhaltung bekannt.

Die Low-Code-Analyse- und Entscheidungsplattform von PubNub Illuminate gibt Streaming-App-Besitzern und -Managern, technischen Produzenten und Monetarisierungsstrategen die Möglichkeit, sofort und einfach zu handeln:

  • Anpassung von Strategien und Durchführung von Experimenten im laufenden Betrieb, z. B. gezielte Werbeaktionen und Belohnungen
  • Medien-Workflows für dynamische Anzeigeneinblendungen
  • Verknüpfung des Zuschauerverhaltens mit Anreizen
  • Verbesserte Betrugserkennung, um verdächtiges Verhalten in Echtzeit zu erkennen und darauf zu reagieren
  • Senden von personalisierten Empfehlungen auf der Grundlage von Zuschaueraktionen

PubNub wird von weltweit führenden Sport-, Medien- und Unterhaltungsunternehmen genutzt, um ihre Streaming-Apps zu betreiben.

Entwickler von Streaming-Apps auf der ganzen Welt verlassen sich auf PubNub, um interaktive Erlebnisse zu liefern, die mühelos mit einer unbegrenzten Anzahl gleichzeitiger Benutzer skaliert werden können, so dass sie sich keine Sorgen über Publikums- oder Aktivitätsspitzen machen müssen. Sie nutzen die Echtzeit-APIs von PubNub, um ansprechende interaktive Funktionen und Fan-Erlebnisse wie Watch-and-Play-Spiele, Live-Quiz, Wetten, Community- und private In-App-Chats und vieles mehr anzubieten. Mit Illuminate bietet PubNub seinen Kunden aus der Sport-, Medien- und Unterhaltungsbranche die Möglichkeit, die Umsatzgenerierung zu optimieren und den ROI der App zu maximieren.

Informationen zu PubNub

PubNub ist eine einzige Plattform zum Erstellen, Verwalten und Monetarisieren interaktiver Echtzeit-Erlebnisse in jeder App, unabhängig von Zweck, Umfang oder Komplexität. Seit der Gründung im Jahr 2010 vertrauen mehr als 2000 Unternehmen, darunter DAZN, 17Live, LiveNation, FanHub, NCAA, LiveLike, FanAmp und SportBuff, auf PubNub. PubNub bietet ein umfassendes Set an Kernbausteinen, um auf einfache Weise sichere, skalierbare, konforme und ansprechende Live-Erlebnisse für Zuschauer zu schaffen.

Besuchen Sie PubNub auf der IBC 2024 vom 13. bis 16. September in Halle 5, Stand H25.
Für weitere Informationen besuchen Sie uns unter: https://www.pubnub.com.

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