Pure Madness Chocolate Releases New Shopping App

NEW YORK, Oct. 7, 2014 /PRNewswire/ -- Luxury chocolate retailer Pure Madness Chocolate has released an app that allows customers a faster way to indulge in the chocolate they love: from their smartphone or tablet.

"Creating an app is all about offering customers a new platform to interact with our brand," explains Lynn Gonsior, President of Pure Madness Chocolate. "It provides a seamless way to give a gift or treat yourself to your favorite indulgence while on the go."

The app is available as a free download in the Apple Store and Google Play. The brand has plans to expand the app with additional functions in the near future.

Pure Madness Chocolate boasts a curated collection of chocolate bars, toffee, sea salt caramels, seasonal peppermint bark, monthly chocolate clubs, sipping chocolate, and truffles that leave chocoholics in pure ecstasy. The bold layers of flavor, exemplified by the chili lime and espresso truffles, will excite sophisticated palates.

Pure Madness has not forgotten the classics, however. They reinterpreted beloved darks and milks with fresh ingredients and Belgian chocolate. Though it builds on decades of the finest chocolate-making methods in the world, Pure Madness is a contemporary brand packaged with the modern consumer in mind.

About Pure Madness Chocolate

Pure Madness Chocolate embraces the sensual side of chocolate with a curated collection of products. Driven by a passion for fresh, high quality ingredients and incorporating bold and classic flavors, the products pair indulgence with luxury. Pure Madness is a privately held company headquartered in New York. For more information about Pure Madness Chocolate, visit www.puremadnesschocolate.com.

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SOURCE Pure Madness Chocolate