Purple Cowboy Wines Pour Into the Wrangler National Final Rodeo

Tough Enough To Wear Pink Night is Wednesday, December 8, 2010

Dec 01, 2010, 16:18 ET from Purple Cowboy wines

LAS VEGAS, Dec. 1, 2010 /PRNewswire/ -- The cowboys are coming to Las Vegas and Purple Cowboy wines are making sure there will be plenty of wine.  The 52nd Wrangler National Final Rodeo, the ten- day competition to crown the world's rodeo champions, begins Thursday, December 2, 2010 at the Thomas & Mack Arena on the UNLV campus, Las Vegas, Nevada.  

Purple Cowboy, the official wine of the Professional Rodeo Cowboy Association, will be popping corks and pouring wine at watering holes around town and all the best rodeo events.

Purple Cowboy's newest wine, Trail Boss Cabernet Sauvignon, made its debut on Monday at the 3rd Annual Wrangler Gold Buckle Gala at the South Point Hotel & Casino.  This wine will be officially released in January 2011 but the legends of rodeo, including this year's honoree, Larry Mahan, got a special sneak preview at this prestigious event benefiting the Pro Rodeo Hall of Fame.

On Friday, December 3, Wrangler and the PRCA will host the George Strait Invitational Golf Tournament at the Cascata Resort.  Purple Cowboy wines will be poured at this sold-out event.

Wednesday, December 8 is the 6th Annual Tough Enough To Wear Pink Night at the WNFR.  Purple Cowboy, official wine of TETWP, supports the western community's fight against breast cancer and wants to remind attendees this evening to wear pink to show their support.  TETWP and rodeo committees across the U.S. and Canada have raised over 9 million dollars which goes to breast cancer research and supporting women and families facing breast cancer.

Purple Cowboy wines are proud to be poured at the 23rd Annual Pro Rodeo League of Women Lunch and Fashion Show, 11am to 2pm, in the South Point Grand Ballroom.  Proceeds benefit The Justin Cowboy Crisis Fund.  Tickets may be purchased at The South Point Box Office (702) 797-8055 or www.southpointcasino.com

Purple Cowboy is also pleased to announce the winners of the Gold Buckle Challenge sponsored by Purple Cowboy wines, Tough Enough To Wear Pink and Pro Rodeo Live.  Kim and Mike Grashuis of Reno, Nevada entered the contest at www.purplecowboy.com and were selected in a random drawing.  They are devoted rodeo fans who have attended the WNFR every year, but did not expect to be able to attend this one.  Purple Cowboy is thrilled to send them.  The Gold Buckle Challenge sponsors have extended the winning through the end of the year.  To become eligible, visit www.purplecowboy.com and find out how you could win a weekly prize from the sponsors.

Not able to attend the WNFR in person?  Grab a glass of Purple Cowboy and go to ProRodeoLive.com, the radio and internet home of professional rodeo for live broadcasts of all the WNFR championship action December 2December 11, 2010.

About Canopy Management

Founded in 2008 by wine industry leader Terry Wheatley, Canopy Management is a wine creation, sales and marketing company focused on the female wine lover and devoted to bringing delicious, creative, authentic wine brands to the under $15 marketplace.  Canopy is also the innovator of The Wine Sisterhood, a digital community promoting wine conversations among women and engaging female consumers in the development of Canopy wines through the innovative use of social networking. The result is an evolving, award-winning portfolio of wines with unique personalities, packaging, quality and value, including Purple Cowboy, Middle Sister, pro-mis-Q-ous, Monogamy, Deep Purple, Good Daughter, Little Chica , Kate and Cassie and Cocca di Papa.  Canopy Management wines are available nationally.  www.canopymanagement.net

SOURCE Purple Cowboy wines



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