Purple Stuff Adds Another 1,264 Retail Stores in January of 2011 for Its Fans

Dec 30, 2010, 10:13 ET from Funktional Beverages, Inc.

TOMBALL, Texas, Dec. 30, 2010 /PRNewswire/ -- A large number of retailers have added the fastest growing relaxation/focus soda on the market into their 2011 store sets. The retailers joining the Purple Stuff family in January 2011 include: Mini-Mart Convenience stores operating 18 convenience store locations around Kerrville, TX; Signature Austin Stores with 20 locations in and around Austin, TX; EZ Go Foods out of Lawton, Oklahoma, operating 23 stores in Oklahoma; Quik-Way Foods of Dallas operating 46 stores stretching from Dallas, Texas to Shreveport, LA; Food Fast Convenience Stores out of Tyler, Texas operating 69 convenience stores in Texas, Arkansas and Louisiana; Quik Trip Convenience Stores, with 81 locations located in Dallas / Ft. Worth Texas joins the existing Quik Trips of Arizona; Kum & Go Lc operating more than 430 stores in 11 states and Race Trac Convenience with 571 locations across 12 states. Several hundred independent and small chain convenience stores have already begun bringing on Purple Stuff for their 2011 store sets.

(Photo: http://photos.prnewswire.com/prnh/20101229/DA22724)

New retail agreements were made possible by availability of Superliminal Purple Stuff through new distribution and wholesale agreements in 2011. These new companies are DSD distributors Kimball Distributing of Dallas, TX, Grocery Supply Company of Sulphur Springs, TX, Grocers Supply of Houston, TX and C.D. Hartnett of Weatherford, TX as well as national availability through McLane Co.

"We are excited to bring such a large number of retailers into the Purple Stuff family in January. These retailers are answering the requests of their consumers that show so much enthusiasm for the Purple Stuff brand of sodas. Demand is growing exponentially by the word of mouth of US teenagers. To quote Ralph Waldo Emerson; 'Every great and commanding moment in the annals of the world is the triumph of some enthusiasm.'  Purple Stuff has more enthusiastic fans than the industry has seen in the CSD business in a hundred years. It is a Purple World now,"  concluded Funktional Beverages CMO Tim Lucas.

About Funktional Beverages, Inc.

Based in Tomball, Texas, Funktional Beverages, Inc. is an innovator and the leader in the manufacture of cold fill / hot fill beverages, nutritional supplements and social media consumer systems. Funktional Beverages, Inc. uses large well-known co-packers to bottle their products that they design with drink industry experts. The privately held Texas Corporation was formed in 2008 by industry experts with ownership interests in other production and distribution companies. The COO and CEO have each been in the beverage industry for over 25 years in top management capacities. Brands include Superliminal Purple Stuff and Supraliminal Labs Red Stuff. Funktional Beverages, Inc. also works with private label manufacturing.


SOURCE Funktional Beverages, Inc.