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Pursuant Selected a Winner in the 34th Annual Telly Awards


News provided by

Pursuant

May 16, 2013, 10:08 ET

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DALLAS, May 16, 2013 /PRNewswire/ -- Pursuant, a full-service comprehensive fundraising and communications consulting firm, has been named a nine-time winner for the 34th Annual Telly Awards.

"The Telly Award has a mission to honor the very best in film and video," said Linda Day, executive director of the Telly Awards. "Pursuant's accomplishment illustrates their creativity, skill, and dedication to their craft and serves as a testament to great film and video production."

Monty Woolridge, Pursuant's creative director, sums it up nicely: "At Pursuant, winning awards isn't so much a goal as it is a great confirmation of the collaborative work we do with our clients. Our top priority is always to drive significant results for our clients, and we have found that great creative execution based on a sound, data-driven strategy is a winning combination for our clients and their fundraising campaigns."

An excellent example of this collaboration was evidenced when the University of Miami approached Pursuant with the ultimate desire of improving every student-athlete's experience through effective fundraising initiatives. Pursuant Sports developed an online fundraising campaign utilizing the theme "Building Champions," as featured in one of Pursuant's award-winning videos. The line "Building champions takes a team" is spoken during the video. This philosophy epitomizes the mind-set of Pursuant's partnership with University of Miami Athletics.

"Building Champions is a comprehensive membership campaign that links Miami's national championship tradition to the effect our donors will have in bringing that legacy back to Miami," said Jesse Marks, associate athletic director for development at UM. "With our national brand and Pursuant Sports' specialty in creating the video production and synergy around the campaign, we were able to hit well over 1,000 new members in our program and generate significant new donation revenue directly benefitting UM student-athletes."

Out of nearly 11,000 entries from all 50 states, the following are Pursuant's award-winning pieces for 2013:

2013 Silver Award: Fresno State Bulldog Foundation
2013 Bronze Award: Stephens College 2012 Spring E-Appeal
2013 Bronze Award: University of Notre Dame Sorin Society
2013 Bronze Award: Baptist Standard Membership Campaign
2013 Bronze Award: University of Miami Membership Campaign
2013 Bronze Award: NAADD Conference Video
2013 Bronze Award: Texas A&M 12th Man Membership Campaign
2013 Bronze Award: Stonybrook University Promotional Video
2013 Bronze Award: PMIEF, New Donor Welcome Series

The Telly Awards were founded in 1978 to honor outstanding local, regional, and cable TV commercials and programs; the finest video and film productions; and online commercials, videos, and films.

We invite you to visit pursuant.com to view these Telly-winning videos and learn more about the amazing organizations Pursuant serves.

Pursuant is a fundraising consultancy serving the world's leading nonprofit organizations. We partner with educational institutions, athletic organizations, hospitals and ministries to impact lives through innovative strategies that grow and sustain revenue.

SOURCE Pursuant

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