QVC, Inc. Promotes Beth Rubino to Executive Vice President Human Resources and Workplace Services

Dec 12, 2011, 09:00 ET from QVC, Inc.

WEST CHESTER, Pa., Dec. 12, 2011 /PRNewswire/ -- QVC announced today that Beth Rubino has been promoted to Executive Vice President of Human Resources and Workplace Services, reporting to QVC President and CEO, Mike George. Previously, she was Senior Vice President of Human Resources and Workplace Services. The promotion is reflective of Rubino's increased role in QVC's growing global business.


QVC, which just celebrated its 25th anniversary in the United States, has successfully expanded its industry-leading, multimedia retail model to markets around the world, including the United Kingdom, Germany, Japan, and most recently Italy. QVC's unique, team-oriented and customer-centric workplace culture has played a central role in that expansion, and Rubino has helped ensure that QVC's focus on its people and values-based leadership remained consistent as it entered new markets. 

"Nothing is more important to QVC's success than our people and the passion they bring to the business every day," said QVC's President and CEO, Mike George. "As the chief steward of our people, Beth ensures that QVC is a great place to work and a place where talented people come to build their careers."

In addition to her global Human Resources role, Rubino will continue to oversee QVC's corporate communications, as well as its community affairs programs and corporate social responsibility efforts. Rubino joined QVC in 1995, and has held various leadership positions in the Human Resources organization. Previously she served as Vice President of Human Resources Operations and Services, and as the Director of Human Resources Training and Development.

Prior to joining QVC, Rubino served as General Manager of the Philadelphia call center for PECO Energy. She also served as the Director of Training, Management and Organization Development for PECO Energy.

Rubino earned her bachelor's degree in business from Ursinus College, in Collegeville, PA., and her master's degree in organizational development and training from St. Joseph's University, Philadelphia. Rubino also received a certificate from the Executive Development Program at the Harvard Business School.

About QVC

QVC, Inc., a wholly owned subsidiary of Liberty Interactive Corporation (Nasdaq: LINTA), is the world's leading multimedia retailer. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to approximately 195 million homes worldwide. The company's website,, is ranked among the top general merchant Internet sites. With operations in the United Kingdom, Germany, Japan and Italy, West Chester, Pa.-based QVC has shipped more than a billion packages in its 25-year history. QVC, Q, and the Q Ribbon Logo are registered service marks of ER Marks, Inc.