Rachel Roy Announces New Footwear Collection
A strategic alliance with Titan Industries brings a new approach to the RACHEL Rachel Roy collection
NEW YORK, July 17, 2017 /PRNewswire/ -- In partnership with Titan Industries LLC., The Rachel Roy brand announced today the launch of a new footwear collection. The launch will support the expansion of the RACHEL Rachel Roy brand and debut at retail in Spring 2018.
Rachel Roy, the Founder and Creative Director, said "When designing shoes, I lean toward a beautifully balanced approach of crafting footwear that blends classic and whimsical, refined and relaxed, sexy and strong. On my off days, you will find me shopping for shoes, so designing them again is a dream come true. Shoes are the frame that hold our outfits together. Tall, short, narrow, wide, a beautifully designed shoe is universal."
The approach to the collection is design driven with a focus on the style & comfort a woman needs to navigate her busy life. Focused attention is paid to the padding in the forefoot to offer cushioning while still maintaining a streamlined and style driven approach. A key feature of the new collection is the offering of all styles in sizes 5-12 and in medium and wide widths. The RACHEL Rachel Roy Spring 2018 collection includes sandals, pumps, booties, loafers, and slides beautifully ornamented and crafted. Retail price points range from $59 to $129. The collection will be introduced at the New York City August FFANY market.
"We're looking forward to Titan Industries and Rachel Roy becoming great partners. Her team is extremely creative and fun to work with. We are off to a strong start and have high expectations for the brand," said Brad Bailey, President of Titan Industries LLC.
Rachel Roy
Rachel Roy is the founder of her eponymous brand in 2004 and a tireless activist for using your voice to encourage change and design the life you want to live. The Rachel Roy brand debuted in 2004 and for over a decade has been inspiring women to lead individual and limitless lives through courage, conviction and change. Rachel has built her ready-to-wear and accessories business into a globally recognized brand with product categories including contemporary, curvy, dresses, outerwear, jewelry and swim. Rachel founded Kindness is Always Fashionable as an entrepreneurial philanthropic platform to help women artisans around the world create sustainable income for their families and communities through design projects. Rachel is a member of the Council of Fashion Designers of America. www.rachelroy.com
Titan Industries LLC.
Titan Industries LLC. founded in 1998 by Joe Ouaknine and Sal Palermo has become a powerhouse in women's fashion footwear. Presently with an emphasis on high fashion footwear made from an array of fun yet sophisticated materials, Titan currently holds the footwear licensing for: Badgley Mischka, Jewel Badgley Mischka and Splendid. www.titanindustriesinc.com
SOURCE Titan Industries LLC.
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