ATLANTA, April 16, 2014 /PRNewswire/ -- Rare.us, a Cox Media Group property, today celebrates its first anniversary with more than 25 million annual page views and 8.5 million unique visitors. Known for practical, positive news and entertainment that highlights how conservative thinking makes everyday life better, Rare enjoys 2 million page views per month just one year after its high-profile launch in Washington, DC.
Rare's reach is the result of a careful combination of unique web content, deep social media engagement and leading strategic partnerships.
Nearly 1 million people follow Rare across social media platforms, including Facebook, Twitter, YouTube, Pinterest and the Rare Weekly newsletter. Social drives more than 80% of Rare's 2 million monthly views.
Last month, Rare launched Rare Forum, a content partnership that provides exclusive first-look content from esteemed conservative Crown Forum authors through the Rare platform. Rare Forum creates access to the most prominent conservative writers, thought leaders and political figures.
"Conservative audiences make up nearly half of America and connecting the right content with these audiences has been essential to advancing Rare so quickly," said Leon Levitt, Rare publisher. "Rare is well positioned to continue on an aggressive growth trajectory; it's wonderful to be a valued part of the national effort to recover cultural respect for conservative thinking."