RBA Consulting Fully Integrates Ratchet Digital Marketing, Announces New Company Name

MINNEAPOLIS, March 1, 2012 /PRNewswire/ -- www.RBAConsulting.com – RBA Consulting, the Wayzata-based technology consulting firm, announced that the Minneapolis-based digital marketing firm, Ratchet, has been completely integrated into RBA. At the same time, the combined company will now do business under the "RBA" brand name and has launched a new brand identity for the organization.

By combining forces, RBA now offers end-to-end business technology solutions, including custom application development, portals and collaboration solutions, cloud computing, infrastructure and data management, along with seamless digital marketing offerings of user experience design and development for web, social and mobile applications.

"Today, technology permeates all parts of business from sales and marketing to operations and customer service," said Mike Reinhart, President and COO of RBA. "With the focus on the end user, we can leverage technology to meet our clients' business objectives and reach, engage and motivate end users across departments and multiple technology platforms. Additionally, because we understand how the creative use of technology fits into the larger picture of a company's core objectives, our clients reap the benefits of our unique expertise from concept to deployment."

The merger of Ratchet and RBA was first announced last August 2011. The company generated $35 million in revenue in 2011. Headquartered in Wayzata, RBA also has offices in downtown Minneapolis, Dallas and Denver and has a total of 245 employees.

About RBA: 
RBA is one of the fastest-growing and most successful Microsoft Partners in the nation. With only a few dozen companies designated as a National Microsoft Systems Integrator, RBA's NSI ranking stands apart from the 640,000 Microsoft Partners worldwide.

With the technical, industry and problem-solving expertise of full-time consultants and developers, RBA provides solutions that empower employees, streamline business operations, increase revenue and improve customer satisfaction. Through application development, cloud computing, portals and collaboration, infrastructure, measuring, business intelligence, data management and digital marketing, RBA serves clients of all sizes through its offices in Minneapolis, Dallas and Denver. For more information, visit RBAConsulting.com.

SOURCE RBA