ENFIELD, N.H. and FORT COLLINS, Colo., Sept. 28, 2016 /PRNewswire/ -- Retail Control Systems (RCS) is pleased to announce their recent partnership with Clutch to provide the Goodwill Industries of Denver with an integrated point-of-sale (POS) and customer marketing platform. RCS and Clutch completed Phase I of their two-part plan to implement the technology earlier this summer - completed in July 2016 – included data migration and integration of the Clutch email marketing tool with RCS' customized NCR Counterpoint POS system built for the Goodwill Industries of Denver. Phase II is currently underway, and the platform is expected to be ready for use in all Denver area Goodwill locations in 2017.
Clutch, a pioneering customer marketing technology provider, helps B2C businesses gain access to comprehensive analytics and reporting that provide complete customer transparency including cross channel views and reports on customer spend, frequency, score, SKU and loyalty member activity. Clutch enables development of more impactful and engaging marketing campaigns that allows brands to identify, understand and motivate their customers.
"Clutch is incredibly excited to work with RCS to bring our platform and services to the Goodwill community," says, Jenna Flateman Posner, VP of Strategic partnerships at Clutch. "With the pre-built integration that RCS has built to the NCR Counterpoint POS system, our time to market is incredibly efficient and friction around implementation is at an all-time low."
"Goodwill Industries of Denver realized the need to deploy more sophisticated technologies across its organization, with a specific focus on marketing to accelerate business," said Cindy Floyd, Senior Director of Information Technology at Goodwill Industries of Denver. "Working with RCS and Clutch was a natural step to further improve how we serve our consumer base, and gives us the opportunity to leverage deep, actionable insights to build better relationships with our customers."
Phase II will finalize the full-integration of Clutch's advanced customer marketing and loyalty solution with RCS' NCR Counterpoint retail management platform for Goodwill Denver. The system will enable the organization to integrate sales data captured by RCS' innovative inventory tracking and operations management solution with information across their retail touchpoints.
"With focus in the retail industry increasingly shifting toward long-term customer relationship strategies, the addition of Clutch to our Counterpoint platform will be a powerful asset for the Goodwill Industries of Denver," states Dave Albert, President of Retail Control Systems. "They will be able to more effectively leverage our retail management software and real-time reporting to enhance customer experience and continually engage new and existing customers."
About Retail Control Systems
Founded in 1987 by President and Owner Dave Albert, Retail Control Systems specializes in retail management software and hardware solutions. Providing superior customer service, exceptional quality, and innovation to the retail community for nearly 30 years, RCS has built a reputation for finding specialized retail management solutions that help businesses gain complete control over their operations and finances. From daily sales management to inventory control, RCS has the experience and expertise across the full-range of retail industries to meet the unique needs of any business. To learn more about RCS, visit www.retailcontrolsystems.com or call 1-800-417-3030.
Clutch's advanced Consumer Management platform delivers customer intelligence and personalized engagements empowering consumer-focused businesses to identify, understand and motivate each segment of their customer base. Its advanced marketing platform integrates customer data across point-of-sale, ecommerce, mobile and social channels delivering personalized experiences, intelligent engagements and loyal customers. Headquartered outside of Philadelphia, Clutch's solutions impact over 55 million consumers of over 800 brands. Clutch is a proud partner of Safeguard Scientifics and Ben Franklin Technology Partners.
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SOURCE Retail Control Systems