Rdio Unveils Industry's First Digital Music Family Plan

Rdio Unlimited Family Offers Over 20 Percent in Savings for Families

Aug 22, 2011, 13:17 ET from Rdio

SAN FRANCISCO, Aug. 22, 2011 /PRNewswire/ -- Rdio, the unlimited, on-demand social music service from the creators of Skype, today announced Rdio Unlimited Family, the industry's first digital music family plan. Now the whole family can benefit from the convenience and savings of combining up to three Rdio Unlimited accounts into one billing plan.

Each family member can create their own individual Rdio Unlimited accounts and curate their own individual listening experience through Rdio's growing catalog of over 10 million songs. They can also follow friends, family, people with similar musical tastes, recording artists, and other influencers to see what they are listening to and share their music using Facebook and Twitter.  

"When we first introduced Rdio, everyone in the industry offered the same rates and service plans for on-demand music: five dollars per month for Web-only access and ten dollars per month for Web and mobile," said Drew Larner, CEO of Rdio. "Now with whole families using Rdio, we've had a tremendous number of requests from our users for a family plan. We're really proud to be the first digital music service to bring this type of plan to market."  

Families can add up to three accounts to one plan for a discounted subscription rate. Two accounts cost $17.99 per month, a 10 percent savings off the regular Rdio Unlimited monthly rate of $9.99; three accounts cost $22.99 per month, a 23 percent savings. No other digital music service currently provides discounted rates for families.

One Plan, Unlimited Accounts

With Rdio Unlimited Family, each family member has their own unique user log in, user profile, music collection, listening history, network of followers, playlists and other social features Rdio users have come to love. No more fighting for control over who gets to be DJ – every member of the family can now simultaneously enjoy their own songs on their own devices.

Each account can be accessed across Rdio's growing list of compatible platforms including web, Mac or PC desktop client, mobile devices such as iPad, iPhone, Android, BlackBerry and Windows Mobile 7, in-home devices like Sonos and Roku, and in the car via Pioneer AppRadio.

How to get started?

Rdio Unlimited Family subscriptions are currently only available for purchase through Rdio.com. New and existing Rdio accounts can be added to a family plan at anytime. For a free 7-day trial, sign up at Rdio.com or through Rdio's iPad and smartphone apps.  


Rdio Web


Rdio Unlimited (web, desktop, mobile, offline, home and car)


Rdio Unlimited Family (Unlimited features for each account)

2 accounts $17.99/month (10% savings)

3 accounts $22.99/month (23% savings)

Add additional accounts for $9.99/month each

About Rdio

Rdio is an unlimited, on-demand social music service that brings music alive by letting subscribers listen to as many songs as they want, anytime, anywhere, and discover and share new music with friends. Rdio subscribers build and share their online music collections from a catalogue of over 10 million songs and can check out the listening activity, collections and playlists of other users and influencers as well as see what's in heavy rotation in their network, top charts, and newly released albums. Subscribers can access Rdio on a variety of platforms including web, Mac and Windows desktop clients, mobile phone applications for iPhone, Android, BlackBerry and Windows Phone 7, iPad, in-home devices like Sonos and Roku and in the car on Pioneer AppRadio. Rdio was founded by Janus Friis, one of the founders of Skype and is funded by Atomico, Janus Friis through his investment entities, Mangrove Capital Partners and Skype. For more information please visit www.rdio.com.