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Ready to Drink Market Size to Grow by 192.10 Billion Liters | Growth, trends, and Forecasts (2022 - 2026)

Technavio (PRNewsfoto/Technavio)

News provided by

Technavio

May 11, 2022, 01:45 ET

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NEW YORK, May 11, 2022 /PRNewswire/ -- The Ready to Drink Market value is set to grow by 192.10 billion liters, progressing at a CAGR of 7.06% from 2021 to 2026, as per the latest report by Technavio. The market is segmented by type (non-alcoholic and alcoholic) and geography (North America, Europe, APAC, South America, and MEA).

Moreover, the increasing focus on functional drinks is notably driving the market growth, although threats from counterfeit products may impede the market growth.

Technavio has announced its latest market research report titled Ready to Drink Market by Type and Geography - Forecast and Analysis 2022-2026
Technavio has announced its latest market research report titled Ready to Drink Market by Type and Geography - Forecast and Analysis 2022-2026

Download our Sample Report for more insights on Market Share, Size, Y-O-Y Growth Rate, and CAGR

Vendor Insights 

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

  • Campbell Soup Co.- The company offers a wide range of ready-to-drink products such as classic tomato slipping soup, homestyle chicken noodle soup mini cups among others.
  • General Mills Inc.- The company offers a wide range of ready-to-drink products such as Yoplait lactose free, Yoplait light among others.
  • Harvest Hill Beverage Co.- The company offers a wide range of ready to drink products through its brand SunnyD.
  • Keurig Dr Pepper Inc.
  • Nestle SA
  • PepsiCo Inc.
  • Red Bull GmbH
  • Talking Rain Beverage Co.
  • The Coca-Cola Co.
  • The Kraft Heinz Co.

The ready-to-drink market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.

Download Sample Report to find additional highlights on the growth strategies adopted by vendors and their product offerings

 Geographical Market Analysis 

38% of the market's growth will originate from APAC during the forecast period. China and Japan are the key markets for ready-to-drink in APAC. Market growth in this region will be faster than the growth of the market in other regions.

Download Our Sample Report to know more about this market's geographical distribution along with the detailed analysis of the top regions 

Key Segment Analysis

The ready-to-drink market share growth by the non-alcoholic drink segment will be significant during the forecast period. Functional RTD beverages are formulated with special ingredients to provide improved digestion; boost immunity, energy, and stamina; promote health functions (for example, the health of the heart, bones, and joints); and provide a feeling of satiation. The beverages also serve the needs of consumers who seek convenience and health benefits while on the go. The growing demand for healthy RTD will boost the non-alcoholic RTD segment during the forecast period.

Download Sample: to know additional highlights and key points on various market segments and their impact in coming years

The Report also Covers the Following Areas:

  • Ready to Drink Market size
  • Ready to Drink Market trends
  • Ready to Drink Market analysis

Key Market Driver

One of the key factors driving growth in the ready-to-drink market is the increasing focus on functional drinks. Changing lifestyles and the increasing number of nuclear families are driving the increased intake of junk food, which is negatively affecting people's health. Since the 20th century, industrialization and globalization have been the major factors behind the emergence of nuclear families that prefer consuming outside food and junk food. This, in turn, has contributed to several health issues, including obesity. Overweight consumers seek more effortless ways to lose extra calories, and RTD products such as RTD green tea and RTD diet drinks are perceived as one such consumer product. Caffeine and epigallocatechin gallate (EGCG) present in green tea help in boosting the metabolism rate.

Key Market Challenge

The threats from counterfeit products will be a major challenge for the ready-to-drink market during the forecast period. RTD does not require much of an investment in making the product. However, more prominent brands do spend a significant amount on marketing and advertisement. Owing to the low investment required, many small-scale enterprises imitate RTD products, with counterfeit labels as that of branded companies. These products are usually offered at lower prices or at the same price as that of the branded ones but are of low quality and taste to that of the legitimate brand. Such instances debase the brand image and result in a decrease in sales. As these small-scale enterprises do not follow proper cleaning processes and packaging, it may cause serious health concerns in people who are allergic to these things. Rising piracy is yet another reason affecting the sales and the brand image of legitimate sellers 

Download sample for highlights on market Drivers & Challenges affecting the Ready to Drink Market

Customize Your Report 

Don't miss out on the opportunity to speak to our analyst and know more insights about this market report. Our analysts can also help you customize this report according to your needs. Our analysts and industry experts will work directly with you to understand your requirements and provide you with customized data in a short amount of time.  

Speak to our Analyst now! to take full advantage of every opportunity using competitive analysis created just for you

Ready to Drink Market 2022-2026: Key Highlights

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will assist Ready to Drink Market growth during the next five years
  • Estimation of the Ready to Drink Market size and its contribution to the parent market
  • Predictions on upcoming trends and changes in consumer behavior
  • The growth of the Ready to Drink Market
  • Analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of Ready to Drink Market vendors  

Related Reports: 

Water Enhancer Market by Type and Geography - Forecast and Analysis 2021-2025: The water enhancer market share is expected to increase by USD 1.68 billion from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 10%. To get more exclusive research insights: Download Our Sample Report

Plant-based Water Market by Product Type and Geography - Forecast and Analysis 2022-2026: The plant-based water market share is expected to increase by USD 12.96 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 25.05%. To get more exclusive research insights: Download Our Sample Report

Ready to Drink Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 7.06%

Market growth 2022-2026

192.10 bn L

Market structure

Fragmented

YoY growth (%)

6.29

Regional analysis

North America, Europe, APAC, South America, and MEA

Performing market contribution

APAC at 38%

Key consumer countries

US, China, Japan, Germany, and UK

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

Campbell Soup Co., General Mills Inc., Harvest Hill Beverage Co., Keurig Dr Pepper Inc., Nestle SA, PepsiCo Inc., Red Bull GmbH, Talking Rain Beverage Co., The Coca-Cola Co., and The Kraft Heinz Co.

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period,

Customization preview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Table of Contents

1. Executive Summary                        

              1.1 Market Overview

                             Exhibit 01:  Key Finding 1

                             Exhibit 02:  Key Finding 2

                             Exhibit 03:  Key Finding 3

                             Exhibit 04:  Key Finding 5

                             Exhibit 05:  Key Finding 6

                             Exhibit 06:  Key Finding 7

                             Exhibit 07:  Key Finding 8

2. Market Landscape                          

              2.1 Market ecosystem            

                             Exhibit 08:   Parent market

                             Exhibit 09:  Market Characteristics

              2.2 Value chain analysis         

                             Exhibit 10:  Value chain analysis : Packaged Foods and Meats

                             2.2.1   Inputs

                             2.2.2   Inbound logistics

                             2.2.3   Primary processing

                             2.2.4   Secondary and tertiary processing

                             2.2.5   Outbound logistics

                             2.2.6   End-customers

                             2.2.7   Marketing and sales

                             2.2.8   Services

                             2.2.9   Innovations

3. Market Sizing                     

              3.1 Market definition

                             Exhibit 11:   Offerings of vendors included in the market definition

              3.2 Market segment analysis 

                             Exhibit 12:   Market segments

              3.3 Market size 2021 

              3.4 Market outlook: Forecast for 2021 - 2026 

                             3.4.1   Estimating growth rates for emerging and high-growth markets

                             3.4.2   Estimating growth rates for mature markets

                             Global - Market size and forecast 2021 - 2026 (billion L)

                             Exhibit 14:  Global market: Year-over-year growth 2021 - 2026 (%)

4. Five Forces Analysis                        

              4.1 Five Forces Summary       

                             Exhibit 15: Five forces analysis 2021 - 2026

              4.2 Bargaining power of buyers          

                             Exhibit 16: Bargaining power of buyers

              4.3 Bargaining power of suppliers      

                             Exhibit 17: Bargaining power of suppliers

              4.4 Threat of new entrants    

                             Exhibit 18: Threat of new entrants

              4.5 Threat of substitutes        

                             Exhibit 19: Threat of substitutes

              4.6 Threat of rivalry  

                             Exhibit 20: Threat of rivalry

              4.7 Market condition

                             Exhibit 21:  Market condition - Five forces 2021

5. Market Segmentation by Type                   

              5.1 Market segments

                             The segments covered in this chapter are:

  • Non-alcoholic
  • Alcoholic

                             Exhibit 22:  Type - Market share 2021-2026 (%)

              5.2 Comparison by Type         

                             Exhibit 23:  Comparison by Type

              5.3    Non-alcoholic - Market size and forecast 2021-2026        

                             Exhibit 24:  Non-alcoholic - Market size and forecast 2021-2026 (billion L)

                             Exhibit 25:  Non-alcoholic - Year-over-year growth 2021-2026 (%)

              5.4    Alcoholic - Market size and forecast 2021-2026  

                             Exhibit 26:  Alcoholic - Market size and forecast 2021-2026 (billion L)

                             Exhibit 27:  Alcoholic - Year-over-year growth 2021-2026 (%)

              5.5    Market opportunity by Type      

                             Exhibit 28:  Market opportunity by Type

6. Customer landscape                       

              6.1    Overview           

                             Exhibit 29:  Customer landscape

7. Geographic Landscape                   

              7.1 Geographic segmentation

                             The regions covered in the report are:

  • North America
  • Europe
  • APAC
  • South America
  • MEA

                             Exhibit 30:  Market share by geography 2021-2026 (%)

              7.2 Geographic comparison  

                             Exhibit 31:  Geographic comparison

              7.3    North America - Market size and forecast 2021-2026      

                             Exhibit 32:   North America - Market size and forecast 2021-2026 (billion L)

                             Exhibit 33:  North America - Year-over-year growth 2021-2026 (%)

              7.4    Europe - Market size and forecast 2021-2026     

                             Exhibit 34:   Europe - Market size and forecast 2021-2026 (billion L)

                             Exhibit 35:  Europe - Year-over-year growth 2021-2026 (%)

              7.5    APAC - Market size and forecast 2021-2026        

                             Exhibit 36:   APAC - Market size and forecast 2021-2026 (billion L)

                             Exhibit 37:  APAC - Year-over-year growth 2021-2026 (%)

              7.6    South America - Market size and forecast 2021-2026      

                             Exhibit 38:   South America - Market size and forecast 2021-2026 (billion L)

                             Exhibit 39:  South America - Year-over-year growth 2021-2026 (%)

              7.7    MEA - Market size and forecast 2021-2026          

                             Exhibit 40:   MEA - Market size and forecast 2021-2026 (billion L)

                             Exhibit 41:  MEA - Year-over-year growth 2021-2026 (%)

              7.8 Key leading countries       

                             Exhibit 42:  Key leading countries

              7.9 Market opportunity by geography

                             Exhibit 43:  Market opportunity by geography (billion L)

8. Drivers, Challenges, and Trends                 

              8.1 Market drivers     

                             8.1.1   Increasing focus on functional drinks

                             8.1.2   Expansion in retail landscape

                             8.1.3   Growing urbanization and the rise in demand for healthy beverages

              8.2 Market challenges             

                             8.2.1   Threats from counterfeit products

                             8.2.2   Threat of substitute products

                             8.2.3   Low awareness rate

                             Exhibit 44:  Impact of drivers and challenges

              8.3 Market trends     

                             8.3.1   Newer packing designs

                             8.3.2   Increase in the use of natural ingredients and botanicals in RTD drinks

                             8.3.3   Premiumization in terms of taste, quality and product packaging

9. Vendor Landscape                          

              9.1    Overview           

                             Exhibit 45:  Vendor landscape

              9.2    Landscape disruption    

                             Exhibit 46:   Landscape disruption

                             Exhibit 47:  Industry risks

10. Vendor Analysis              

              10.1 Vendors covered             

                             Exhibit 48:  Vendors covered

              10.2 Market positioning of vendors   

                             Exhibit 49:  Market positioning of vendors

              10.3 Campbell Soup Co.        

                             Exhibit 50:  Campbell Soup Co. - Overview

                             Exhibit 51:  Campbell Soup Co. - Business segments

                             Exhibit 52:  Campbell Soup Co. - Key news

                             Exhibit 53:  Campbell Soup Co. - Key offerings

                             Exhibit 54:  Campbell Soup Co. - Segment focus

              10.4 General Mills Inc.           

                             Exhibit 55:  General Mills Inc. - Overview

                             Exhibit 56:  General Mills Inc. - Business segments

                             Exhibit 57:  General Mills Inc. - Key offerings

                             Exhibit 58:  General Mills Inc. - Segment focus

              10.5 Harvest Hill Beverage Co.           

                             Exhibit 59:  Harvest Hill Beverage Co. - Overview

                             Exhibit 60:  Harvest Hill Beverage Co. - Product and service

                             Exhibit 61:  Harvest Hill Beverage Co. - Key offerings

              10.6 Keurig Dr Pepper Inc.    

                             Exhibit 62:  Keurig Dr Pepper Inc. - Overview

                             Exhibit 63:  Keurig Dr Pepper Inc. - Business segments

                             Exhibit 64:  Keurig Dr Pepper Inc. - Key news

                             Exhibit 65:  Keurig Dr Pepper Inc. - Key offerings

                             Exhibit 66:  Keurig Dr Pepper Inc. - Segment focus

              10.7 Nestle SA           

                             Exhibit 67:  Nestle SA - Overview

                             Exhibit 68:  Nestle SA - Business segments

                             Exhibit 69:  Nestle SA - Key offerings

                             Exhibit 70:  Nestle SA - Segment focus

              10.8 PepsiCo Inc.      

                             Exhibit 71:  PepsiCo Inc. - Overview

                             Exhibit 72:  PepsiCo Inc. - Business segments

                             Exhibit 73:  PepsiCo Inc. - Key offerings

                             Exhibit 74:  PepsiCo Inc. - Segment focus

              10.9 Red Bull GmbH 

                             Exhibit 75:  Red Bull GmbH - Overview

                             Exhibit 76:  Red Bull GmbH - Product and service

                             Exhibit 77:  Red Bull GmbH - Key offerings

              10.10 Talking Rain Beverage Co.        

                             Exhibit 78:  Talking Rain Beverage Co. - Overview

                             Exhibit 79:  Talking Rain Beverage Co. - Product and service

                             Exhibit 80:  Talking Rain Beverage Co. - Key offerings

              10.11 The Coca-Cola Co.        

                             Exhibit 81:  The Coca-Cola Co. - Overview

                             Exhibit 82:  The Coca-Cola Co. - Business segments

                             Exhibit 83:  The Coca-Cola Co. - Key offerings

                             Exhibit 84:  The Coca-Cola Co. - Segment focus

              10.12 The Kraft Heinz Co.      

                             Exhibit 85:  The Kraft Heinz Co. - Overview

                             Exhibit 86:  The Kraft Heinz Co. - Business segments

                             Exhibit 87:  The Kraft Heinz Co - Key news

                             Exhibit 88:  The Kraft Heinz Co. - Key offerings

                             Exhibit 89:  The Kraft Heinz Co. - Segment focus

11. Appendix                          

              11.1 Scope of the report        

                             11.1.1 Market definition

                             11.1.2 Objective

                             11.1.3 Notes and caveats

              11.2 Currency conversion rates for US$           

                             Exhibit 90:  Currency conversion rates for US$

              11.3 Research Methodology  

                             Exhibit 91:  Research Methodology

                             Exhibit 92:  Validation techniques employed for market sizing

                             Exhibit 93:  Information sources

              11.4 List of abbreviations       

                             Exhibit 94:  List of abbreviations

About Us: 

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios. 

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Technavio Research 
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