Reciprocal Frequent Flyer Elite Benefits Begin on United and Continental

Mileage Plus and OnePass Elite Members Enjoy Preferred Seating On Both Airlines

Oct 12, 2010, 15:52 ET from United Continental Holdings, Inc.

CHICAGO, Oct. 12 /PRNewswire/ -- United Continental Holdings, Inc. (NYSE: UAL) announces that Mileage Plus and OnePass elite members are now able to sit more comfortably on both United and Continental flights. The new reciprocal seating benefits give Mileage Plus elite members access to domestic first-class upgrades, extra legroom seating and preferred seating on Continental flights, while OnePass elite members can enjoy unlimited domestic first-class and business-class upgrades and Economy Plus seating on United flights.

"We know Mileage Plus and OnePass members value upgrades and premium seating," said Jeff Foland, president of Mileage Plus Holdings.  "Now whether flying on United or Continental, elites from each program get the best seats."

Reciprocal preferred seating is one of the first benefits frequent flyers may enjoy as United and Continental work to align their loyalty programs. Additional program benefits will be announced periodically over the coming months, with full integration of the programs anticipated in 2012.  More information about reciprocal elite seating benefits can be found at or

About United Continental Holdings, Inc.

United Continental Holdings, Inc. (NYSE: UAL) is the holding company for both United Airlines and Continental Airlines. Together with United Express, Continental Express and Continental Connection, these airlines operate a total of approximately 5,800 flights a day to 371 airports throughout the Americas, Europe,  Asia and Africa from their hubs in Chicago, Cleveland, Denver, Guam, Houston, Los Angeles, New York/Newark Liberty, San Francisco, Tokyo and  Washington, D.C. United and Continental are members of  Star Alliance, which offers more than 21,200 daily flights to 1,172 airports in 181 countries worldwide through its 28 member airlines. United's and Continental's more than 80,000 employees reside in every U.S. state and in many countries around the world. For more information about United Continental Holdings, Inc., go to For more information about the airlines, see and, and follow each company on Twitter and Facebook.

SOURCE United Continental Holdings, Inc.