Reduce Cooling Costs While Adding a Beautiful Reflective Surface to Your Roof With UltraTech C404 From Frazee Paint

Sep 14, 2011, 11:42 ET from Frazee Paint

SAN DIEGO, Sept. 14, 2011 /PRNewswire/ -- Frazee Paint introduces UltraTech C404, a water based 100% acrylic roof coating that increases heat reflectivity beyond that of typical white reflective coatings. The brilliant white pigments in UltraTech C404 protect the substrate by reflecting in excess of 80% of the sun's solar heat from the roof surface. This property allows the coating to reduce interior room temperature by up to 15 percent while creating impressive reductions in cooling energy use that can range anywhere from 20-70 percent.

UltraTech C404 is a breathable membrane that allows moisture vapor to pass through the film while remaining impervious to liquid water. In utilizing the latest advances in roof coatings technology, acrylic emulsion polymers are combined with reinforcing laminar pigments and powerful biocides for excellent adhesion, durability, weatherproofing and mildew resistance. UltraTech C404 provides waterproofing protection over a wide variety of roofing substrates, including excellent adhesion to foam roofs.

Choose UltraTech C404 for your next roofing project

UltraTech C404 is Cool Roof Rating Council (CRRC) approved and meets LEED requirements. This highly specialized raw material composition not only reflects the UV light that would otherwise damage a roof's surface but also adds longevity to the surface, delaying the need for expensive re-roofing projects.

UltraTech C404 offers a long life performance of seamless coverage with superior durability and easy application. UltraTech C404 is widely available at Frazee Paint retail locations throughout California, Arizona and Nevada. Each retail location offers roof coating solutions to fit your budget and supplies everything from sundry items to coating application tools.

For more information and a list of store locations, visit

About Frazee Paint

Frazee Paint is a leading paint manufacturer dedicated to delivering products specifically formulated and rigorously tested to perform in the harsh climatic conditions common to California, Arizona and Nevada. Property managers, homebuilders, professional paint contractors and owners of commercial, industrial and institutional properties rely on Frazee Paint to provide the quality, price and performance their projects require. Frazee Paint entered a collaborative partnership with the Comex Group in 2004, which has allowed the company to become a forerunner in product innovation, brand strength and color selection.

SOURCE Frazee Paint