Reimagining Small Business Marketing with Intellichat

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A Conversational AI Marketing Companion for Small Online Businesses

PRINCETON, N.J., Dec. 31, 2024 /PRNewswire/ -- LXRGuide, the AI-powered small business growth platform, is set to transform the way small online businesses approach marketing. In early January 2025, the company will launch its Strategic Growth Dashboard and Intellichat, an advanced conversational AI chatbot designed to help small businesses thrive in a competitive market traditionally dominated by larger brands with specialized marketing resources.

Developed by NetElixir, a Google Agency Leadership Circle member and a leader in e-commerce marketing for over 20 years, Intellichat distills two decades of marketing expertise into an intuitive, AI-powered assistant for small business owners.

"Intellichat is the next-generation marketing companion for small businesses," said Udayan Bose, CEO of NetElixir and LXRGuide. "It empowers them to compete with larger brands on a level playing field—without breaking the bank."

LXRGuide's Strategic Growth Dashboard extends beyond managing Google Ads or Microsoft Ads. It delivers a comprehensive view of e-commerce performance, including Amazon Marketplace metrics, Google Merchant Center, and more, all in one intuitive interface.

"In today's digital landscape, small businesses must align every aspect of their strategy—from a strong online presence to seamless customer experiences—to achieve sustainable success," Bose emphasized.

LXRGuide's Intellichat is a state-of-art AI-powered chatbot designed to simplify marketing for small businesses by delivering actionable insights through conversational interaction. Built by LXRGuide's specialized data engineers and AI experts, Intellichat uses a proprietary intent classification model combined with NetElixir's extensive marketing knowledge base. This ensures the chatbot understands user queries and provides tailored recommendations, transforming it into a trusted digital marketing companion.

At the core of Intellichat is its Retrieval-Augmented Generation (RAG) model, which identifies and analyzes relevant data from multiple sources, including Google Analytics (GA4), Google Ads, Microsoft Ads, Amazon Marketplace, Google Merchant Center, and more. The platform preprocesses this data in real-time to optimize it for AI analysis. Using GPT-4o technology, Intellichat converts complex data into clear, concise, and actionable insights. Its conversational approach makes it easy for small business owners to grasp key marketing strategies, continue conversation and take informed actions, as if they have a digital expert at their side.

Intellichat is designed with security as a top priority. The system processes no personally identifiable information (PII) and operates within a secure, encrypted environment. LXRGuide's owned cloud servers utilize advanced encryption and multi-layered security measures to safeguard user data, offering a safer environment compared to public generative AI platforms.

As AI is transforming digital marketing, NetElixir and LXRGuide are committed to equipping small businesses with tools like Intellichat, that simplify e-commerce optimization and maximize return on investment. For small e-commerce businesses, Intellichat is not just another AI chatbot, it is a strategic advantage.

Launching in January 2025, Intellichat marks a milestone in making advanced marketing tools accessible to small business owners, helping them gain market share and thrive in a rapidly evolving digital landscape.

For more information about LXRGuide and Intellichat, visit LXRGuide.

About NetElixir
NetElixir is an AI-first digital marketing agency helping leading retail, DTC, and B2B brands drive profitable growth since 2004. By combining cutting-edge technology with a human-centric approach, NetElixir empowers businesses to optimize their marketing strategies and humanize customer relationships across search, social, programmatic display, and retail media channels.

Specializing in SEO, web development, paid search, analytics, design, social media content, and AI-powered experimentation through LXRInsights—as well as an AI-powered growth platform with LXRGuide—NetElixir helps businesses improve performance, uncover hidden opportunities, and stay competitive amid rising costs and tighter margins."

Media Contact: Michelle Tomasian, [email protected]

SOURCE NetElixir