RELLECIGA Bikini Launches New "Healthy is Sexy" Sports Theme
NEW YORK, June 30, 2016 /PRNewswire/ -- World leading swimwear brand RELLECIGA bikini has launched a wave of support for sports events, in line with their latest slogan "Healthy is Sexy". From Euro 2016 to the Queen of Golf contest, RELLECIGA's latest drive aims to show women that the key to sexiness is health and confidence.
Euro 2016 is undoubtedly the major sports event of the year. Soccer and bikinis don't often mix, but RELLECIGA fan and Italian TV host Emanuela Iaquinta showed recently that the two fit together perfectly, when she chose to wear a sensual yet sporty RELLECIGA bikini to watch her national team. This isn't the first time that stunning Emanuela has chosen RELLECIGA to cheer on her team: Sport Media set reports that the Juventus TV host once wore the brand's zebra print triangle bikini to encourage the Juventus team.
Last month, RELLECIGA took the "Healthy is Sexy" theme to the next level, with a large LED screen advertisement in New York's iconic Times Square. The ad features German model, fitness fan and lifestyle guru Olga Goloburda. Olga – cofounder of lifestyle website burdagrin.com – aims to use her passion for health and fitness to empower women.
Marian Glett, who is in charge of RELLECIGA Europe, said: "we believe that the key to sexiness isn't being slim, it's building a strong, healthy body and being confident in yourself. That's what Olga is all about, and that's why we are so pleased to have her leading our "Healthy is Sexy" campaign".
RELLECIGA is also sponsoring the Queen of Golf competition for the third year in a row. The contest aims to promote golf for young women, and give interested girls a chance to learn how to play. The star studded event features thousands of young women, who compete for the chance to be crowned "Queen of Golf". RELLECIGA provides the bikinis for the swimwear portion of the event, which has also featured sponsors such as Mercedes-Benz and the NBC Golf Channel.
About RELLECIGA
The Victoria's Secret of swimwear, RELLECIGA is a world leading bikini brand with a mission to design bikinis that are fashionable, sexy and top quality. RELLECIGA's European inspired designs, eye for the latest trends, and attention to detail have made their swimwear popular with women all over the world. RELLECIGA is also the creator of the innovative RIKINI, the first bikini that can be worn six ways.
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SOURCE http://www.relleciga.com
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