BANGKOK, June 20, 2014 /PRNewswire/ -- RentPath, the parent company of leading multi-family brands ApartmentGuide and Rent.com, has partnered with DIAKRIT, the world's foremost provider of Premium Rich Media for the real estate industry, to enhance the online consumer experience in digital apartment search offered today.
"For more than a year RentPath and DIAKRIT have been working together to provide the latest technology to advertisers at both Apartment Guide and Rent.com," says Scott Asher, Vice President of Marketing and Operations at RentPath. "Our partnership with DIAKRIT has generated over 260,000 floor plans for our clients over the past 15 months, representing nearly 7 million housing units. DIAKRIT's unique product mix has been a key component of our value proposition for our advertisers."
Since early 2013 DIAKRIT has produced more than 260k 2D floor plans for all of RentPath's advertisers and was a significant factor in Apartment Guide receiving the coveted Multi-Housing News Most Innovative Multi-Housing Technology Choice Award in 2013.
Also included is DIAKRIT's patent pending D-Furnish™, dubbed "Room Planner" by RentPath. The highly interactive, mobile-compatible Room Planner allows prospective renters to envision their perfect living space by choosing and placing a variety of digital furniture onto a 2D floor plan to furnish their apartment home digitally before renting. Additionally, Diamond and Platinum Package Apartment Guide advertisers have received upgraded 3D floor plans provided by DIAKRIT, further improving the virtual search experience for apartment seekers. 3D Floor Plans by DIAKRIT are now available to all Apartment Guide advertisers.
In addition to 2D floor plans, Diamond Package advertisers also receive professional photography, videos and panoramic images from Apartment Guide. These upgrades are available at no additional charge for Diamond customers.
With the addition of 2D and 3D floor plans, as well as the Room Planner application, Apartment Guide clients have been able to leverage the Premium Rich Media provided by DIAKRIT and have experienced a noticeable increase in qualified lead generation.
Premium Rich Media is becoming the new standard in online advertising and together RentPath and DIAKRIT are partnering to lead the way.
DIAKRIT's mission is to revolutionize the real estate industry by offering its customers innovative digital solutions that enhance the end user experience. Since its inception in 2001, DIAKRIT has grown rapidly and currently serves over 1,500 real-estate clients worldwide. From cloud-based software, to 2D & 3D floor plan services, photo editing & retouching work, property slideshows, high-end 3D visualizations, flythrough animations and more, every product DIAKRIT develops and produces is specially designed to help make real estate professionals' online listings attract more buyers & renters.
Thanks to its streamlined processes and in-house production, DIAKRIT is able to scale its business quickly to handle large volumes in record speed and at very affordable prices. DIAKRIT is the global leader in 3D visualization products, digital sales applications and professional services for the real estate industry. DIAKRIT is today represented in over 10 countries, has over 350 employees globally and more than 200 freelance photographers throughout Scandinavia. www.diakrit.com
About Apartment Guide
Apartment Guide is the nation's No. 1 online marketing solutions provider to the apartment industry connecting apartment consumers to their ideal place to live. With an unmatched search capability, amplified by constantly refined tools and industry insights, Apartment Guide provides consumers with a clear and simple guide to apartment living through content-rich apartment listings in a user-friendly format with Internet, mobile and social media solutions.
Leading the industry with first-to-market mobile introductions of iPad™, iPhone® and Android™ applications, as well as Reputation Monitor and SocialMedia Manager, Apartment Guide's multi-platform search capability allows renters and property managers to connect wherever they are, whenever they want, in the medium that works best for them. The brand's commitment to maximizing owner and manager value makes Apartment Guide a leading multi-family housing industry partner.
Apartment Guide is a division of RentPath, Inc., with headquarters in Norcross, Georgia (outside of Atlanta). For more information, visit www.apartmentguide.com or for advertising information, visit www.listonapartmentguide.com. Also, for additional insight on moving and more, visit Apartment Guide's blog and connect with Apartment Guide on Facebook, Twitter, YouTube, Pinterest and Google+.
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SOURCE DIAKRIT International Ltd.