CHICAGO, Nov. 4, 2026 /PRNewswire/ -- Reply [EXM, STAR: REY] announces its inclusion in Forrester's The SAP Services Landscape, Q3 2026.
Technology services landscape reports offer an overview of a specific market, highlighting the range of providers and services available.
As an SAP Gold Partner, Reply draws on the expertise of its SAP-dedicated companies—including Syskoplan Reply, 4brands Reply, Portaltech Reply and Power Reply —to help organizations modernize enterprise systems, transform business processes and make better use of their data. Combining SAP consulting and implementation capabilities with industry knowledge, these companies support clients across consumer packaged goods, manufacturing, food, chemicals, retail, and energy and utilities.
This expertise is reflected in projects across different industries, where SAP solutions are used to standardize business processes, improve operational visibility and support business growth.
In the consumer audio sector, for example, Syskoplan Reply worked with Victrola on the transition from SAP ECC to SAP Cloud ERP. The project standardized order-to-cash and procure-to-pay processes and addressed demand planning, warehouse operations and product availability tracking, supporting Victrola's multi-channel distribution model and providing greater visibility across its supply chain while setting the foundation for their AI journey.
In the household appliances sector, Syskoplan Reply worked with Vorwerk to develop a solution based on the SAP Business Technology Platform for the international direct sales of Thermomix and Kobold products. The VORyou and VORleads digital assistants streamline sales processes and lead management while preserving the personal customer contact that is characteristic of Vorwerk's direct sales model. The solution is now in use in five countries.
"For us, our inclusion reflects the expertise of the Reply Group companies specializing in SAP technology and our continued commitment to strengthening our collaboration with SAP," said Filippo Rizzante, CTO of Reply. "Our focus is on helping clients translate technology investments into improvements in their day-to-day operations. By combining industry knowledge with SAP expertise, our specialized companies support organizations in simplifying processes, improving access to data and building systems that can evolve with their business."
For additional information on the partnership between Reply and SAP, visit https://www.reply.com/en/sap-se
Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. This report is part of a broader collection of Forrester resources, including interactive models, frameworks, tools, data, and access to analyst guidance. For more information, read about Forrester's objectivity here .
Reply
Reply [EXM, STAR: REY, ISIN: IT0005282865] specializes in the design and implementation of solutions based on new communication channels and digital media. As a network of highly specialized companies, Reply supports major industrial groups in the telecom and media; industry and services; banking and insurance and public sectors in defining and developing business models enabled by the new paradigms of AI, cloud computing, digital media and the internet of things. Reply's services include: consulting, system integration and digital services.
Media Contact
Fabio Zappelli
f.zappelli@reply.com
Tel. +390117711594
Irene Caia
i.caia@reply.com
Tel. +39 02 535761
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