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ReptileChannel.com(R) Partners With Zoo Med Laboratories(R) to Launch Virtual Reptile Show

Program offers herp enthusiasts the chance to access care information and shop for products in the comfort of their home


News provided by

BowTie, Inc.

Mar 04, 2010, 05:00 ET

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IRVINE, Calif., March 4 /PRNewswire/ -- ReptileChannel.com and Zoo Med Laboratories announce the launch of the Virtual Reptile Show, an interactive online reptile event for reptiles and their owners. Attendees will have access to eight featured sponsors where they can view video product demonstrations, species-specific care sheets, product catalogs and much more.  

The Virtual Reptile Show is open from February 24 to April 24, 2010, and there is no cost to visit. Attendees can learn about their favorite reptiles and amphibians from Zoo Med, the show's title sponsor, and featured sponsors Blue Iguana, The Gourmet Rodent, ECO, Ghann's Crickets, Juragon, Conceptual Creations Pet Products and Turtle Survival Alliance.  In addition to product demonstrations, attendees can participate in photo contests and other great attractions at each booth.    

The Virtual Reptile Show gives reptile owners from all over a chance to learn more about herps and have fun doing it. "The Virtual Reptile Show is a great way for reptile lovers to learn valuable information about their herps," says Michelle Williams, Internet marketing director.  

"I think the Virtual Reptile Show is a great idea," says Russ Case, editor of Reptiles magazine and ReptileChannel. "This is the first virtual reptile show, and I'm proud that it's making its debut on ReptileChannel. I'm very excited to see what the response will be."

The Mequoda Group, a group that provides research and educational services exclusively for the publishing industry, recently named ReptileChannel.com as one of the Top 10 fastest-growing online publisher communities out of a list of more than 250 online publishing websites. Launched in November 2007, has grown into an interactive reptile-oriented community with more than 82,000 unique monthly visitors. ReptileChannel.com is powered by Reptiles magazine, the world's leading reptile magazine, which caters to herp enthusiasts and covers all aspects of reptile care and breeding.

To interview an editor from ReptileChannel.com and Reptiles magazine, please contact Lisa MacDonald, director of marketing, at 949.855.8822 ext. 3345.

About BowTie, Inc.

BowTie, Inc. is the leader in special-interest pet magazines, trade magazines, books and websites dedicated to pet-loving consumers, pet-supply retailers, veterinarians, breeders and pet professionals worldwide. Divisions of BowTie, Inc. include BowTie Magazines, BowTie Press, BowTie News, Thoroughbred Times Company, Global Distribution Services and www.AnimalNetwork.com.

SOURCE BowTie, Inc.

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