ResMac, Inc., Announced Today That It Is Aggressively Expanding Its National Footprint Across All Business Channels
For ResMac, Customer Service and Innovation Are Key
BOCA RATON, Fla., July 16, 2015 /PRNewswire/ -- ResMac, Inc., announced today that it is aggressively expanding its national footprint across all business channels. The company's business model is designed to set the standard of excellence in the mortgage lending arena by maintaining its focus on delivering nothing less than excellence to its customer base. ResMac's commitment to innovative mortgage and marketing technologies will propel their position to lead in the marketplace.
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ResMac's dynamic growth is a reflection of its leadership and founder, Nelson Haws, President and Chief Executive Officer. Haws launched ResMac seven years ago and rocketed the company with a standard of excellence in the mortgage banking industry. With his 28 years of financial lending expertise, Haws helped maintain the company's focus on the best customer service with a commitment to innovation.
"We recognize that it is our responsibility as mortgage professionals to carefully evaluate 'ability and needs' of potential borrowers, and help meet housing goals through the most beneficial solution for our clients, while remaining in compliance with all regulatory and investor guidelines," says Haws. "Regulatory oversight is substantial. Many of these changes have had a huge positive effect on the industry. But there are still quite a few sharp edges on the regulatory side. If the regulators really want to see the industry and the economy improve, there's more work to be done to make it less precarious for a lender to be extending credit in this environment."
Looking at ResMac's position in mortgage lending, Haws points to his management style. "So many lenders in today's mortgage space are looking for ways to stand out. Whether it be cutting their fees/prices or developing the latest Non-QM product, nothing reasonable is off the table. But are these measures sustainable? I would argue they are not."
"More than a majority of the originations in this market are conforming, conventional and government products," he adds. "So to some degree, as lenders, we are all in the business of selling vanilla ice cream as lender product menus are basically the same."
Haws continues,"If a Lender wants to grow, the organization should get back to the basics and implement a number of very simple practices."
Haws shares valuable insight on how lenders can find success in the mortgage business:
1. Ease of use: From a technology perspective, how easy is it for the production and operational staff to use the origination system? This is no small matter when it comes to growing originations.
2. Efficient processes: "Clunky" processes not only compromise "ease of use" but also add to a Lender's cost per loan.
3. Evaluation and training: Adding value to a referral partnership and/or borrower with proper staff training is key. Lenders should regularly evaluate the origination staff on their level of knowledge on products and pricing, as well as technology and origination processes to effectively maximize efficiencies. A well-trained origination team working in a well-managed business environment will always succeed and out-perform competitors that do not support these fundamental practices.
4. A management plan: As lenders, we should be focused on creating technology that supports the originator and creates automation around many, if not all, of the regulatory requirements. A lender should also have a well-developed and well-documented process management plan in place. Whether it be a Six-Sigma plan or management by objectives, process management is key to growth.
Haws says, "While this very basic plan is not nearly as exciting as developing the next sub-prime product that will yield far more revenue than the mainstream conventional and government products, it will help a lender build a sound, sustainable and profitable mortgage origination platform and this is exactly our focus at ResMac."
Haws, President and CEO, founded ResMac, Inc. in 2008 and grew the organization to a multi-billion dollar a year organization by applying his 28+ years of financial lending expertise to the business. A Six Sigma- Master Black Belt, Haws is also a member of Specialized Industry Leaders (SILS), Standard and Poor's and is currently attending Harvard Business School's Owner/President Management Program. Haws/ResMac are poised to revolutionize the mortgage industry through innovative, progressive and fully automated mortgage technologies. For more information about amazing Branch, MLO or TPO Opportunities, email: [email protected]
About ResMac
ResMac is an approved GNMA/FNMA Seller/Servicer, ranked among the nation's fastest-growing, private companies that is aggressively expanding its national footprint across all business channels. ResMac is emerging as a primary mortgage lender in the Retail and Third Party Origination (TPO) marketplace with focus on pushing innovative origination technologies to the next level of adaptation- achieving sustainable, competitive advantage over the competition. Lender NMLS 153098. www.resmacb2b.com EHL/EOE - 6501 Congress Avenue, Boca Raton, Florida 33487. 877.855.7493
SOURCE ResMac, Inc.
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