DUBLIN, Ireland, April 11, 2014 /PRNewswire/ --

Research and Markets (http://www.researchandmarkets.com/research/hwqf5d/retail_ecommerce) has announced the addition of the "Retail e-Commerce Market in the US" report to their offering. 
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The analysts forecast the US Retail E-commerce market to grow at a CAGR of 12.82 percent over the period 2012-2016. Online shopping offers convenience, better pricing and selection and this is one of the key factors contributing to the growth of the market. The US Retail E-commerce market has also been witnessing an increasing adoption of secured payment gateways in online shopping portals. However, difficulties in engaging the customer using online mediums could pose a challenge to the growth of this market. 

The report, the US Retail E-commerce Market, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the US Retail E-commerce market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Security is one of the main concerns reported by online shoppers. With improving technology there will be a much simpler payment process with advanced security. Payment methods can make or break a purchase decision. In order to address this issue many retailers are opting for COD, which totally eradicated the online security issue. Also, e-commerce sites will place more stress on online security with the likely introduction of new safer payment methods and increased enhancements on existing ones. 

This will help in increasing the number of new online shoppers and the number of financial transactions that are conducted online. Online brands will garner more trust and reliability through the use of one-page payment methods. The choice of payment methods offered to the consumer seems to be constantly evolving. 

Besides the growth of contactless payment methods with mobile transactions, there is a drastic change in the way people pay for their products. Services like Apple's iTunes and PayPal have already initiated centralized payments on various mobile devices. The freedom to accept payments in this way will be invaluable to merchants of all sizes in the near future.

According to the report, one of the main drivers in the market is the convenience, better pricing, and selection which customers can avail themselves of when shopping online. Price is one of the main factors when it comes to shopping. With online retailers offering better prices than the brick and mortar retailers, people prefer shopping online.

Key Topics Covered: 

1. Executive Summary

2. Scope of the Report

3. Market Research Methodology

4. List of Abbreviations

5. Introduction

6. Market Landscape

7. Market Segmentation by Industry

8. Buying Criteria

9. Market Growth Drivers

10. Drivers and their Impact

11. Market Challenges

12. Impact of Drivers and Challenges

13. Market Trends

14. Trends and their Impact

15. Vendor Landscape

16. Key Vendor Analysis

17. Other Reports in this Series


Companies Mentioned:

• Amazon.com Inc.
• Apple Inc.
• Barnes & Noble Inc.
• Best Buy Company Inc.
• Costco Wholesale Corp.
• Dell Inc.
• GameStop Corp.
• Groupon Inc.
• J.C. Penney Co. Inc.
• Kohl's Corp.
• L.L.Bean Inc.
• Liberty Interactive Corp.
• Macy's Inc.
• Netflix Inc.
• Newegg Inc.
• Office Depot Inc.
• Rakuten.com Shopping
• Sears Holding Corp.
• Staples Inc.
• Target Corp.
• Wal-Mart Stores Inc.
• eBay Inc.

For more information visit http://www.researchandmarkets.com/research/hwqf5d/retail_ecommerce

Media Contact: Laura Wood , +353-1-481-1716, [email protected]

SOURCE Research and Markets