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Retail Trends: Dealmoon.com Has 5M Chinese American Customers Online Who They Are Driving to Brick and Mortar

Geo-targeting pilot program sends shoppers to businesses in San Francisco, Los Angeles and New York City


News provided by

Dealmoon.com

Aug 25, 2016, 08:40 ET

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UNION CITY, Calif., Aug. 25, 2016 /PRNewswire/ -- Dealmoon.com, the largest online shopping community for brand hungry Chinese-Americans with is driving their online users to brick and mortar.  After building the largest community of Chinese-American consumers who come to #Dealmoon.com for #OnlineDeals, coupons and trusted recommendations on the latest #LuxuryProducts, this summer Dealmoon.com has launched a geo-targeted #OnlineToOffline program in San Francisco, Los Angeles and New York.  The powerfully loyal community of #Chinese-AmericanShoppers, eager for any recommendations Dealmoon.com can give them, can now find local businesses that cater to their tastes and needs.  Conversely, businesses in those cities can now directly tap into Dealmoon.com's devoted community of shoppers to draw them into their physical environments. The program is queued to expand to 15 U.S. cities.

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Photo - http://photos.prnewswire.com/prnh/20160824/401074
Logo - http://photos.prnewswire.com/prnh/20160824/401073LOGO

Dealmoon.com has 5 million users in its social network and over 2 million mobile app downloads and 15M a month in site visits. Dealmoon.com's brand reputation amongst Chinese-Americans shoppers is so massive, they use it the same way Americans use Amazon.

The new "online to offline" deals include everything from the best brunch in New York City to celebrity hair salons, country club golfing packages to the Bay Area's best tea shops, Napa Wine Train tickets and boutiques to Los Angeles' best insurance agents, fresh fish eateries and even VIP tours of Palm Springs.

"The online to offline program is a way that Dealmoon.com is tapping into the myriad of products that are difficult to sell online," said CEO Lu Shen.  "Since 2009, our core business was guiding Chinese American shoppers to worthy websites who have high quality products and best-of-web prices."

Co-founder/CMO, Jennifer Wang continued, "While our online business will continue to be our biggest growth area, 92% of the shopping transactions in the U.S. are happening offline. Specifically these categories include products that are difficult to purchase without seeing them in person, such as food, apparel, jewelry, cars, real estate, and home services. "

Another "online to offline" opportunity lies with #ChineseTourists who spent over $215 Billion outside of China; with the U.S. being one of their favorite destinations.  "This new program is able to specifically target these travelers and lead traffic to stores and retail locations," commented Wang.

The following are some screenshot samples of the local offers in San Francisco, Los Angeles and New York.

http://www.dealmoon.com/local/bay-area

http://www.dealmoon.com/local/los-angeles

http://www.dealmoon.com/local/new-york

About Dealmoon.com - Dealmoon.com is the biggest shopping secret unknown to most Americans, yet it is one of the world's leading cross-continent consumer buying advisory websites with 15M monthly visitors and 5M vocal fans on over 40 social media channels. With offices in China and the U.S., Dealmoon.com's curation shopping advisors make product recommendations on exclusives and deals for categories such as beauty, apparel, shoes, handbags, electronics, nutrition, baby, home, travel and finance. Some of the world's most storied brands and cherished retailers and e-tailers are listed.  Dealmoon.com's powerful influence has been known to decimate entire inventories of brands from a single posting within a few days. With its massive leverage, Dealmoon.com introduced China's annual Singles' Day to North America; the shopping event (bigger than Cyber Monday) and was lauded by TIME magazine. Dealmoon.com publishes over 400 best-of-web deals per day in both English and Chinese. Dealmoon's shopping app boasts more than 2M downloads.

Press contact:
Alyson Dutch, Brown + Dutch PR, Inc.
310.456.7151, Email

SOURCE Dealmoon.com

Related Links

http://www.dealmoon.com

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