Retirement Living TV's Not Fade Away Wins 2010 Regional Emmy®

RLTV Takes the Award for Documentary on Alzheimer's Disease

Jun 21, 2010, 12:00 ET from Retirement Living TV

BALTIMORE, June 21 /PRNewswire/ -- RLTV, the first cable network created for adults 55+, announced today that their documentary, Not Fade Away, was awarded a 2010 Emmy® by the National Capital Chesapeake Bay Chapter of the National Academy of Television Arts and Sciences. Not Fade Away won the Emmy® in the category of Original Documentary.  Not Fade Away chronicles the issues facing patients, families and researchers, sharing fresh insight into the world of those afflicted with Alzheimer's.  Never before has a documentary sought to unveil "what it feels like" to have the disease.  Not Fade Away was produced by Elliot Jacobson and David Wasser, Executive Producers, and Scott Newell, Producer.  

"We are so proud of the recognition RLTV received for Not Fade Away," said John Erickson, RLTV CEO. "We take great pride in knowing that, through this documentary, we will contribute to the effort to strengthen our approach to an incurable disease.  This program is really something for our viewers and their entire families," said John Erickson.

"RLTV's Not Fade Away is an example of our commitment -- and that of the entire cable industry -- to bring the important issues of aging to light," said Pat Baldwin, SVP Affiliate Sales and Corporate Development for RLTV.  "We are pleased to help further educate consumers about Alzheimer's disease and are thankful for their overwhelming response to the documentary."

About Not Fade Away:

Working in partnership with the National Cable & Telecommunications Association (NCTA) and the Blanchette Rockefeller Neuroscience Institute (BRNI), RLTV's documentary features stories from people diagnosed with the disease and explores its grave impact on the victims and their families, such as the family of Senator Jay Rockefeller (D-WV), whose mother died of complications from Alzheimer's in 1992.  This original program from RLTV uncovers some of the latest findings in the search for answers and a cure. Highlights include the groundbreaking work underway at BRNI. 

About Retirement Living TV

Retirement Living TV (RLTV) is the only cable network dedicated to serving the needs of adults 55+ with information and entertainment that inspires and enhances the perception of aging. The network has Emmy award-winning programming that addresses a variety of subjects and genres including health, finance, travel, reality, comedy and drama. It is RLTV's vision to be the top television network, online destination and media brand for adults 55+. For more information, log on to WWW.RL.TV.

SOURCE Retirement Living TV



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