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Reveal and Quan Media Group Expand Partnership to Advance Innovation in Out-of-Home Campaign Measurement

Reveal. The Out-Of-Home Measurement Platform

News provided by

Reveal

Feb 06, 2025, 08:00 ET

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NEW YORK, Feb. 6, 2025 /PRNewswire/ -- Reveal, the trailblazer in Out-of-Home (OOH) campaign measurement, is thrilled to announce the expansion of its partnership with Quan Media Group, one of the industry's leading OOH advertising agencies. This continued collaboration reinforces the shared commitment of both companies to elevate campaign measurement standards and drive innovation in the OOH space.

Quan Media Group, known for crafting impactful campaigns that connect brands with their audiences, has long seen the value in Reveal's cutting-edge campaign measurement solutions. By increasing their partnership, the two companies aim to push the boundaries of campaign performance insights, delivering tangible results and reliable data to advertisers.

Brian Rappaport, Founder and CEO of Quan Media Group, expressed his enthusiasm for the continued partnership, saying, "Measurement and attribution has been at the forefront of everything we do at Quan. Reveal has been integral in proving out channel effectiveness to the plethora of brands we work with, and we're excited to continue to tap into their unparalleled measurement offering."

Through this partnership, Reveal and Quan Media Group will continue to empower advertisers with robust analytics and actionable insights to optimize OOH strategies. From measuring audience engagement to understanding campaign impact, the collaboration bridges creativity and accountability, ensuring marketing decisions are driven by both inspiration and evidence.

"Growing our partnership with Quan Media Group reflects our shared vision of making all OOH advertising truly measurable," said Jon Frangakis, CCO at Reveal. "Quan's expertise combined with our state-of-the-art tools creates a powerful formula for advertisers who demand performance and precision in their campaigns."

This partnership expansion signals exciting things ahead for both companies as they work toward delivering innovative solutions that meet the growing demand for transparency and success in OOH advertising.

About Reveal
Reveal is the leading provider of Out-of-Home (OOH) advertising campaign performance measurement. Mira Studies from Reveal were the first to measure OOH advertising's impact on foot traffic, in-app purchases, and web-based activity (and since expanded to include brand awareness). Reveal has expertise in measuring all types of OOH including static, programmatic, place based, and moving. The company is based in Raleigh, NC and New York, NY. For more information, please visit www.revealmobile.com.

SOURCE Reveal

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