Jun 18, 2015, 08:42 ET
VANCOUVER, British Columbia, June 18, 2015 /PRNewswire/ -- RewardStream, a Vancouver, BC-based referral software provider, has launched Koodo Refer-a-Friend, a telco customer referral program powered by RewardStream's Spark™ marketing platform. The program is a collaborative effort between RewardStream and Koodo, Canada's fair, simple and affordable mobile alternative.
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As the leading provider of referral solutions for telecommunications companies, RewardStream has over a decade of referral expertise that helps wireless providers like Koodo maintain a competitive edge in new customer acquisition. By leveraging the trust and power of social recommendations, RewardStream delivers a new acquisition channel that secures the most valuable and loyal customers at a much lower cost than traditional marketing channels.
"Selecting a wireless provider can be complicated, and we are excited to work with Koodo to harness the power of personal recommendations to make this process easier," said Rob Goehring, CEO of RewardStream. "Referrals are a proven and powerful method of elevating a company's message above the noise of traditional advertising."
According to Nielsen, customers are four times more likely to make a purchase when recommended by a friend, and recommendations are the most powerful method of building trust with consumers, ahead of any other advertising channel. RewardStream's Spark platform provides advanced reporting and analytics, fraud detection, and less ongoing management than other marketing tools.
"We're delighted to work with RewardStream and launch Koodo Refer-a-Friend to our customers," said Dan Quick, Head of Koodo Mobile. "At Koodo, we are dedicated to making our customers happy and Koodo Refer-a-Friend allows us an opportunity to reward our customers for referring their friends and family."
Koodo Refer-a-Friend rewards both the referring customer as well as new customers with 25 Koodo Tab credits that can be used towards the purchase of any device on the Koodo network. The user-friendly, bi-lingual referral web site works seamlessly on all desktops, laptops, tablets, and smartphones, and integrates with Gmail, Yahoo, and Outlook.
Koodo Refer-a-Friend is available to all current Koodo customers. For more information on the program, visit: www.koodomobile.com/referafriend.
RewardStream specializes in the execution of automated referral marketing programs that help brands to acquire, engage, and retain their most valuable stakeholders – customers. The platform provides customer acquisition programs that deliver new, highly loyal customers at very low cost per acquisition rates. Our award-winning marketing solutions have powered loyalty and referral marketing programs across 39 countries for brands including Sprint, Boost Mobile, Virgin Mobile, T-Mobile, TD Bank, RBC, Envision Financial, First Calgary, Puritan's Pride, Nestle, Allianz, BC Lottery Corporation and more. For more information please visit www.rewardstream.com.
About Koodo Mobile
Koodo Mobile is the fair, simple and affordable Canadian mobile alternative. With the recent launch of its new tagline and brand promise, Choose Happy™, Koodo aims to do everything it can to make its customers really happy by keeping things simple and treating them fairly.
Its new, cheerful, value-added approach offers Koodo customers many reasons to Choose Happy: it runs on Canada's largest 4G LTE network, provides flexibility and alternatives to fixed-term contracts, offers plans inclusive of many features and has an entire Koodo Community network.
Launched in 2008, Koodo led a mobility revolution across Canada by being the first to eliminate activation and system access fees, offering Canadians affordable and flexible data, and introducing the world to the revolutionary Tab. Koodo's innovative and transparent approach to mobility service has also helped them win multiple awards, including the 2010 Strategy Brand of the Year, and earn the highest rankings in customer satisfaction among stand-alone cellphone carriers, three years in a row, in the J.D. Power and Associates 2012, 2013 and 2014 Canadian Wireless Total Ownership Experience StudySM.
For more information about Koodo Mobile, please visit koodomobile.com
For more information, please contact:
Dean Ara, Media Relations
Sr. Strategy Manager
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