Richard Fleischman & Associates Forges Partnership with Zerto to Strengthen Disaster Recovery and Business Continuity Offerings

Partnership Strengthens RFA's DR Offerings for Virtual Environments

Jul 19, 2012, 13:34 ET from Richard Fleischman & Associates

NEW YORK, July 19, 2012 /PRNewswire/ -- Richard Fleischman & Associates ("RFA"), the leading provider of information technology (IT) solutions for financial services companies, today announced a partnership with Zerto, the industry's first hypervisor-based replication solution provider. Zerto offers the only Business Continuity/Disaster Recovery (BC/DR) solution built for protecting mission-critical applications deployed in virtualized data centers and cloud environments. The partnership will allow RFA to augment their best-in-class disaster recovery offerings for those clients utilizing virtual technology.


Traditional, array-based DR solutions were not designed to handle application replication from virtual environments. Zerto has addressed this issue with a software-only, hypervisor-based and array agnostic solution that allows replication from any source to any target. "Zerto has addressed all of the shortcomings inherent in replicating data from VMs via array-based technology. Their product offers true, real-time replication with near zero RTO and RPO," said Grigoriy Milis, Chief Technology Officer of RFA.

"As more and more technology becomes virtualized, the need to replicate these virtual hosts and applications for disaster recovery and business continuity purposes becomes increasingly important. RFA is committed to providing constant guidance on available technologies to make sure that our clients' businesses stay protected and competitive," added Richard Fleischman, President and Founder of RFA. "Our partnership with Zerto is a perfect example of this commitment."

"In today's virtualized technology environment, the need for real-time data replication is essential to keeping businesses up and running in the face of any disaster from a category 4 hurricane to an ordinary local power failure," added Ziv Kedem, Co-Founder and CEO of Zerto. "We're happy to be working with RFA, providing their clients with cutting edge technology to facilitate the alignment of Data Protection programs with IT strategies."

RFA has provided best-in-class disaster recovery solutions to clients since 1990. Their Safe Harbor offering provides real-time data replication to safeguard clients' information in the event of any disaster, small or large. RFA offers both dedicated and hosted DR platforms to fit individual client needs. The partnership between Zerto and RFA allows for a more robust management of replication and recovery for virtual environments. Since Zerto's product is software-only and hardware agnostic it also reduces hardware costs and vendor dependencies.

About Richard Fleischman & Associates:

Richard Fleischman & Associates ("RFA") provides information technology and telecom solutions for over 400 financial services companies around the world. RFA's comprehensive services are delivered by highly-skilled and dedicated professional staff and enable financial services firms, including both traditional and alternative asset management companies, to operate more efficiently with less risk. Established in 1990, RFA has offices in New York and Boston, and offers both on-site and remote services year-round and around the clock. Additionally, their world-class data center in Westchester, NY, provides fully-equipped office and trading desk space, disaster recovery and business continuity services. For more information, please visit

About Zerto:

Zerto provides enterprise-class business continuity and disaster recovery solutions for virtualized infrastructure and cloud environments. The Zerto Alliance Partner (ZAP) program is designed help resellers extend their VMware service offerings and increase profitability by offering the most comprehensive BC/DR solution. Zerto won a 2011 Product of the Year Gold award as well as Best of Show at VMworld 2011. Zerto Virtual Replication is the industry's first hypervisor-based replication solution for tier-one applications, and replaces traditional array-based BC/DR solutions that were not designed to deal with the virtual paradigm. For more information, please visit:

SOURCE Richard Fleischman & Associates