RidgeWorth Re-launches Its Award-Winning "Add Midcap" Campaign

Mar 30, 2011, 10:57 ET from RidgeWorth Investments

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ATLANTA, March 30, 2011 /PRNewswire/ -- RidgeWorth Investments announced today that it has re-launched its award-winning(1) "Add Midcap" campaign to demonstrate the value of mid-cap investing. The updated white paper, entitled "Why Mid-Cap?", reviews historical performance, evaluates current conditions that favor mid-caps, analyzes the performance of mid-caps during market and economic cycles and details why mid-cap stocks should be an important part of investors' allocations.

In support of the campaign, RidgeWorth's addmidcap.com microsite helps advisors easily demonstrate to their clients how mid-caps have performed relative to large and small caps over the past 30+ years. The interactive tool lets users pick a specific date range to compare mid-caps to other cap sizes, or pick a specific time period (e.g. 10 years) with the ability to drag it through the entire 30-year period to see how different cap sizes have done over every specific time period since 1979.

"Our goal is to deliver relevant and timely thought-leadership and investment insight to advisors," said Jim Stueve, President of RidgeWorth Investments. "The Add Midcap campaign is a continuation of our strategy to provide advisors with our 'individual insight' via minimally-branded educational resources and tools that help them add value for their clients."

Advisors can access the white paper and interactive tool by visiting www.addmidcap.com.

About RidgeWorth Investments

RidgeWorth Investments serves as a holding company that owns interests in eight investment boutiques with approximately $47.2 billion of assets under management as of December 31, 2010. RidgeWorth's investment boutiques manage a wide variety of investment disciplines across the fixed income and equity management asset classes. Our boutiques provide investment management services to a growing client base that includes endowments, foundations, corporations, healthcare organizations, municipalities, public funds, associations, insurance companies, labor unions and high net worth individuals. In addition, RidgeWorth serves as the investment adviser to the RidgeWorth Funds mutual fund family. RidgeWorth Investments is a trade name for RidgeWorth Capital Management, Inc., an investment adviser registered with the SEC headquartered in Atlanta. For more information about RidgeWorth, visit www.ridgeworth.com.

An investor should consider the fund's investment objectives, risks, and charges and expenses carefully before investing or sending money. This and other important information about the RidgeWorth Funds can be found in the fund's prospectus. To obtain a prospectus, please call 888-784-3863 or visit www.ridgeworth.com. Please read the prospectus carefully before investing.

(1) In October 2010, RidgeWorth's AddMidCap Campaign was recognized as the Best Print Campaign among medium-sized mutual fund families by the Mutual Fund Education Alliance (MFEA).

Mutual fund investing involves risk, including possible loss of principal. Mid capitalization funds typically carry additional risks since smaller companies generally have a higher risk of failure. Equity securities (stocks) are more volatile and carry more risk than other forms of investments, including investments in high grade fixed income securities.

®2011 RidgeWorth Funds. RidgeWorth Funds are distributed by RidgeWorth Distributors LLC. RidgeWorth Investments is the trade name for RidgeWorth Capital Management, Inc., the adviser to the RidgeWorth Funds, and is not affiliated with the distributor. 


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