Ring in the Summer Solstice With Best-In-Class Physical Sunscreens

Advanced Sun Protection Recommended by Dermatologists

Jun 21, 2010, 10:01 ET from PhotoMedex

MONTGOMERYVILLE, Pa., June 21 /PRNewswire/ -- Today marks the summer solstice, the beginning of the summer season and the time at which the sun is the highest in the sky, leading to increased solar radiation. Dermatologists know that as people spend more time outdoors, greater sun exposure can accelerate the skin's aging process and increase one's risk of developing skin cancer. Not all sunscreens are created equal, however, and dermatologists are now turning to physical sunscreens as an ideal way to protect against UV radiation.

"A tan is a short term cosmetic gain with long term photodamage and health implications," said Dr. Helen M. Torok, Medical Director for the Dermatology & Surgery Center at Trillium Creek.  

Scientific studies have shown that photodamage is responsible for up to 80 percent of the skin's aging. The UV radiation results in free radical production, which damage and attack collagen fibers, resulting in the premature aging of skin: fine lines and wrinkles, sagging skin, age spots, dull complexion and spider veins.

"For protecting delicate facial skin, which is prone to facial damage, physical sunscreens are ideal," said Dr. Torok. "They provide broad spectrum UVA and UVB protection, are suitable for women who are pregnant, and are well tolerated by all skin types – even the most sensitive or acne-prone."

Physical sunscreens utilize Titanium Dioxide and/or Zinc to protect skin against harmful UV damage by physically deflecting the sun's rays.  Once applied, physical sunscreens immediately form a barrier between skin and the sun's rays.  

"I recommend that my patients use products that are considered best-in-class and are clinically proven, and in the case of sun protection this is particularly important," says Dr. Torok.   "One of my favorite physical sunscreens is Ti-Silc GT SPF 60 from NEOVA®, which provides sun protection and is formulated with Japanese Green Tea to protect against free radical damage."

Ti-Silc GT SPF 60 ($32.00) is available at nextderm.com.

Dermatologists recommend applying sunscreen to the face daily as part of a normal skincare regimen and reapplying every two hours or after swimming or prolonged activity.   The best defense is to stay out of the sun during peak hours of 12 – 2PM or seek shade when outdoors.  For those who are exposed during the sunniest time, it's a good idea to wear a wide-brimmed hat and sunglasses.

About PhotoMedex

PhotoMedex is a leader in the development, manufacturing, and global marketing of dermatology products and techniques focused on advancing cost-effective technologies that provide patients with better outcomes and a higher quality of life. The Company is uniquely positioned to research and commercialize therapies that innovatively combine both medical devices and specialty pharmaceutical products. Medical Devices include the XTRAC® Excimer Laser for the treatment of skin diseases like psoriasis and vitiligo and the Omnilux™ non-laser Light Emitting Diodes (LED) for the treatment of clinical and aesthetic dermatological conditions including acne, photodamage, skin rejuvenation, wound healing, and non-melanoma skin cancer. Adding to these therapies, the Company markets a broad range of specialty pharmaceutical products based upon its patented, clinically proven Copper Peptide technology for skin health, hair care, and wound care including its ProCyte brands of NEOVA®, Ti-Silc®, Vital Copper®, Simple Solutions®, and AquaSante®. PhotoMedex sells directly to dermatologists, plastic and cosmetic surgeons, spas, salons, and through licenses with strategic partners in the consumer market. In addition, the Company manufactures and distributes surgical lasers and disposables to hospitals and surgery centers for procedures in urology, gynecology, orthopedics and other surgical specialties.

SAFE HARBOR STATEMENT

Some portions of this release, particularly those describing PhotoMedex' strategies contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1993, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. While PhotoMedex is working to achieve those goals, actual results could differ materially from those projected in the forward-looking statements as a result of a number of factors, including difficulties in marketing its products and services, need for capital, competition from other companies and other factors, any of which could have an adverse effect on the business plans of PhotoMedex, its reputation in the industry or its results. In light of significant uncertainties inherent in forward-looking statements included herein, the inclusion of such statements should not be regarded as a representation by PhotoMedex or its subsidiaries that the forward-looking statements will be achieved. For further details and a discussion of these and other risks and uncertainties, please see our annual report on Form 10-k for the year ended December 31, 2009 which is on file with the SEC. We undertake no obligation to publicly update any forward looking statement, either as a result of new information, future events or otherwise.

SOURCE PhotoMedex



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